# Facial Protection Accessories The 'Weatherneck' Sport Bandana Provides Protection in the Cold By Michael Hemsworth | Published 2016-01-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/sport-bandana References: [kickstarter](https://www.kickstarter.com/projects/fixitsticks/the-weatherneck-an-updated-bandana-for-outdoor-adv) & [fixitsticks](http://www.fixitsticks.com/) The athletic world slows down a little during the winter months for a variety of reasons (cold, inclement weather being the biggest), so the 'Weatherneck' sport bandana is designed to help keep athletes going in the cold. Coming in a wide array of fashionable styles, the 'Weatherneck' works by covering a person's face from the cheekbones-down to provide face warming capabilities. The quick release design of the 'Weatherneck' uses magnets instead of zippers or Velcro to help held in place, which increases comfort and functionality. Currently funding on [Kickstarter](https://www.trendhunter.com/trends/armortex-jacket), the 'Weatherneck' sport bandana tucks seamlessly underneath collars to provide enhanced protection from cold, snow and rain. Ideal for athletes of all kinds ranging from [cyclists, to runners](https://www.trendhunter.com/trends/running-accessories) the 'Weatherneck' is an accessory necessary for training in [inclement weather conditions](https://www.trendhunter.com/trends/tracksmith-no-days-off-ndo-collection). ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 80% | Activity: 88% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### What Makes This Trend Stand Out - **Sport Bandanas:** There is an opportunity for disruptive innovation in creating sport bandanas that provide protection and functionality in different weather conditions. - **Facial Protection Accessories:** There is a need for innovative facial protection accessories that offer enhanced comfort and functionality for athletes training in cold, snow, and rain. - **Weatherproof Athletic Gear:** Developing weatherproof athletic gear, like the 'Weatherneck' sport bandana, opens up opportunities to cater to athletes' needs in adverse weather conditions. ### Sectors Adopting This - **Sports Accessories:** The sports accessories industry can focus on creating innovative facial protection products for athletes training in different weather conditions. - **Outdoor Apparel:** The outdoor apparel industry can explore disruptive innovation in designing weatherproof gear, such as sport bandanas, that provide both protection and style. - **Athletic Training Equipment:** There is an opportunity for disruptive innovation in the athletic training equipment industry to develop products tailored to specific weather conditions, like the 'Weatherneck' sport bandana. ## Related on Trend Hunter - [Icy Dual-Cooling Neckbands](https://www.trendhunter.com/trends/ice-pack-alternative.md) - [Targeted Cooling Relief Wearables](https://www.trendhunter.com/trends/neckband-fan-vision.md) - [High-Power Cooling Neckbands](https://www.trendhunter.com/trends/neck-cooler.md) - [Low Light Running Headwear](https://www.trendhunter.com/trends/lumos-headband-by-on.md) - [Powered Breathability Face Masks](https://www.trendhunter.com/trends/performance-face-mask.md) - [Aerodynamic Filtration Face Masks](https://www.trendhunter.com/trends/goa-face-protector.md) - [Performance-Based Running Collections](https://www.trendhunter.com/trends/bandit-winter-2024.md) - [Cooling Outdoor Neckbands](https://www.trendhunter.com/trends/coolify-2s.md) - [Winter Weather Running Gear](https://www.trendhunter.com/trends/tracksmith-no-days-off-ndo-collection.md)