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# Spooky Window Treatments
Animated Halloween Projections

By lourdes sanchez bayas | Published 2008-10-02 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/spooky-moving-decorations-mark-gervais-animated-halloween-windows
References: [hallowindow](http://www.hallowindow.com/)

Mark Gervais created these fun [animated Halloween windows](https://www.trendhunter.com/trends/spooky-at-illumi) complete with moving spiders, ghosts, Jack-o-lanterns, marauding sinister shadows, detached gigantic eyes, and just about [every scary thing associated with Halloween](https://www.trendhunter.com/trends/target-2025-halloween-collection).

Gervais says on his website that he has been decorating his window with the [animated projections](https://www.trendhunter.com/trends/ring-candy-cam) for the past two years until he finally decided to release the spooky stuff on DVD.

**Implications** - Screens are so prominent in today's society that most people are automatically drawn to them. Advertisers who use flashing or animated billboards will definitely get people's attention (even if they don't want to look). Having something to look at gives people something to do while they are waiting.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 67% | Activity: 96% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Inventions](https://www.trendhunter.com/inventions)

## Key Themes

### Why This Trend Is Growing

- **Animated Halloween Projections:** Incorporating animated projections in Halloween decorations can create an immersive and interactive experience for consumers.
- **Flashing and Animated Billboards:** Using flashing or animated billboards can capture people's attention and make advertisements more engaging.
- **Screen-focused Advertising:** Utilizing screens as a medium for advertising can provide a captive audience and generate consumer interest.

### Industries Being Reshaped

- **Halloween Decorations:** The Halloween decorations industry can benefit from incorporating animated projections to enhance the spooky experience.
- **Outdoor Advertising:** The outdoor advertising industry can explore the use of flashing and animated billboards to attract attention and increase brand visibility.
- **Digital Advertising:** The digital advertising industry can leverage screen-focused advertising to create more engaging and interactive advertisements.

## Related on Trend Hunter

- [Halloween-Ready Animatronic Line-Ups](https://www.trendhunter.com/trends/halloween-animatronics.md)
- [Seafaring Animatronic Halloween Decor](https://www.trendhunter.com/trends/lowes-halloween-2024-collection.md)
- [Spooky Life-Size Animatronics](https://www.trendhunter.com/trends/beetlejuice-character.md)
- [Portable Window Projection Systems](https://www.trendhunter.com/trends/village-concept.md)
- [Family-Friendly Halloween Essentials](https://www.trendhunter.com/trends/oriental-trading.md)
- [Spooky Pop-Up Launches](https://www.trendhunter.com/trends/spirit-halloween-2024.md)
- [Immersive Hybrid Billboards](https://www.trendhunter.com/trends/halloween-thrillboards.md)
- [Spooky AR Yogurt Packaging](https://www.trendhunter.com/trends/special-edition-halloween-packaging.md)
- [Spooky Dessert Halloween Decorations](https://www.trendhunter.com/trends/dunkin-spider-donut-inflatable.md)
