# Matrimonial Memory Storage Split Stick Double-Sided USBs for His and Hers Data By Andrew Robichaud | Published 2009-07-24 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/split-stick-double-sided-usbs References: [psfk](http://www.psfk.com/2009/07/split-stick-usb-drive-keeps-work-and-play-separate.html) & [engadget](http://www.engadget.com/2009/07/24/split-stick-double-sided-usb-drive-keeps-personal-private-matt/) Since your duty is to share just about everything while in a [relationship](https://www.trendhunter.com/trends/the-love-monitor), someone thought it would be pretty smart to also share any data you might have. The Split Stick Double-Sided USB is a romantic way to pass on that [data you have stored](https://www.trendhunter.com/trends/move-speed-powerdisk) in your [flash drive](https://www.trendhunter.com/trends/extreme-fit-usb-c). The different colored (bright and cheery) USBs feature the words ‘HIS’ and ‘HERS’ on either side of the mini-stick. The problem is that you’re not always with your significant other, so it would be a tough call as to who might carry it around. SHE BETTER! (Just kidding!). ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 28% | Activity: 51% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What Makes This Trend Stand Out - **Double-sided Usbs:** Double-sided USBs continue to gain popularity in the tech industry, creating opportunities for businesses to innovate new designs and features. - **Personal Data Storage:** The concept of personal data storage is becoming increasingly important with the growth of digital communication, leading to the emergence of new data management services and products. - **Shared Storage Devices:** Shared storage devices such as the Split Stick USB represent a trend in sharing technology between partners, opening up opportunities for businesses to create personalized products that fit this need. ### Sectors Adopting This - **Technology:** The use of double-sided USBs and personal data storage is transforming the tech industry, leading to new innovations in device design and data management software. - **Gifts and Novelties:** The Split Stick USB is a unique and personal gift idea, presenting new opportunities for gift and novelty businesses. - **Relationship and Family Services:** Shared storage devices for partners and families are increasing in demand, leading to opportunities for businesses to offer services related to relationship management and family communication. ## Related on Trend Hunter - [Icon-Shaped USB Drives](https://www.trendhunter.com/trends/folderdrive.md) - [Playful Crayon USB Drives](https://www.trendhunter.com/trends/sandisk-crayola-usbc.md) - [Four-Way Connective Flash Drives](https://www.trendhunter.com/trends/centralspot-innovation.md) - [Story-Driven Souvenirs](https://www.trendhunter.com/trends/Memory-Vault.md) - [Laptop-Fitted USB Stick Concepts](https://www.trendhunter.com/trends/saint-antoine.md) - [Travel-Inspired Gift Sets](https://www.trendhunter.com/trends/adventurous-couples-valentines-day-set.md) - [Sci-Fi-Inspired Storage Drives](https://www.trendhunter.com/trends/star-trek-discovery-flash-drives.md) - [Digital Relationship Scrapbooks](https://www.trendhunter.com/trends/love-by-notes.md) - [Smart Heart-Shaped Pendants](https://www.trendhunter.com/trends/bond-heart-necklace.md)