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# Color-Popping Spreads
The ‘Splash' Velvet July 2010 Editorial is Shoe Heaven

By Zoe Badley | Published 2010-06-22 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/splash-velvet-july-2010
References: [fashionising](http://www.fashionising.com/pictures/p--Egle-and-Bailey-Velvet-July-2010-6880-102893.html) & [velvetmagazine.gr](http://velvetmagazine.gr/)

For those self-proclaimed shoe addicts, the ‘Splash’ Velvet July 2010 editorial will probably have you hyperventilating with its several coveted [Versace](https://www.trendhunter.com/trends/bright-crystal) appearances. Hello summer and [incredible designer pumps](https://www.trendhunter.com/trends/vicki-collection)! If you didn’t think you wanted a pair before, there’s no doubt you’ll need them after this editorial.

Photographed by Enrique Badulescu, the ‘Splash’ Velvet July 2010 proves that you don’t need the outdoors to have a good time. Instead of sunshine, bronze and beaded water shots, this spread keeps is all indoors. Also, the amazing styling and fun colors really bring the shoot to life.

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 89% | Activity: 65% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Color-popping Footwear:** Opportunity to create vibrant and eye-catching shoes that stand out in the market.
- **Designer Shoe Editorials:** The potential to collaborate with fashion magazines to showcase luxury footwear in creative and innovative ways.
- **Indoor Fashion Spreads:** Chance to explore new concepts and settings for fashion editorials by moving away from traditional outdoor locations.

### Sectors Adopting This

- **Fashion:** Innovation possibilities for footwear designers, fashion magazines, and fashion photographers.
- **Publishing:** Opportunity for fashion magazines to experiment with new editorial concepts and showcase luxury products.
- **Photography:** Chance to explore creative shooting techniques and unique indoor settings for fashion photography.

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