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# Festival Gin Pop-Ups
KRADS' Spirit of Njord Pop-Up Bar Was Created for NorthSide's Music Event

By Jana Pijak | Published 2016-01-27 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/spirit-of-njord
References: [frameweb](http://www.frameweb.com/news/krads-distils-the-spirit-of-njord-in-aarhus-pop-up-bar) & [spiritofnjord](http://www.spiritofnjord.com/)

The NorthSide Festival's Spirit of Njord pop-up bar boasts an exotic interior, created by the KRADS design team. The temporary lounge was set up in honor of the one day music event and featured greenery-inspired design details.

This design project consists of [sustainable shipping containers](https://www.trendhunter.com/trends/breeze-installation) and features warm finishes and textures that draw inspiration from the great outdoors. In addition to recycled plywood counter tops and seating booths, the Spirit of Njord pop-up bar also features blue and green furnishing along with sculptural wall panels that resemble lush and exotic greenery.

Next to traditional decor accents, this temporary lounge also boasts gin displays that successfully promote Spirit of Njord's product range to visitors who can sample the brand's single servings or [craft cocktails](https://www.trendhunter.com/trends/beyond-the-pour).

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 68% | Activity: 27% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### What's Driving This Trend

- **Sustainable Pop-up Bars:** Opportunity for developing pop-up bars using sustainable materials and designs to create eco-friendly experiences for customers.
- **Exotic Interior Designs:** Opportunity for businesses to create unique experiences through the use of exotic and nature-inspired interior designs.
- **Branded Pop-up Bars:** Opportunity for companies to create branded pop-up bars to promote their products and services while providing customers with a unique experience.

### Who This Affects Most

- **Hospitality:** Hotels, restaurants, and bars can benefit from creating sustainable, exotic, and branded pop-up bars to enhance customer experience and improve branding.
- **Alcohol:** Alcohol companies can explore the trend of pop-up bars to promote their products and introduce them to a wider audience.
- **Event Planning:** Event planning companies can offer pop-up bars as a unique and sustainable addition to any event, creating memorable experiences for attendees.

## Related on Trend Hunter

- [Whimsical Pop-Up Cognac Bars](https://www.trendhunter.com/trends/cognac-bar.md)
- [Multi-Sensory Pop-Up Galleries](https://www.trendhunter.com/trends/popup-gallery.md)
- [Recycled Bar Installations](https://www.trendhunter.com/trends/bar-installation.md)
- [Temporary Design Pop-Ups](https://www.trendhunter.com/trends/historic-hotel-dangleterre.md)
- [Island Concept Pop-Ups](https://www.trendhunter.com/trends/10am-apotheke.md)
- [Whimsical Gin Pop-Ups](https://www.trendhunter.com/trends/refreshing-encounters.md)
- [Floating Nordic Design Exhibitions](https://www.trendhunter.com/trends/finnish-design-export.md)
- [Vibrant Greengrocer Pop-Ups](https://www.trendhunter.com/trends/fruteria.md)
- [Immersive Nature-Inspired Design Showcases](https://www.trendhunter.com/trends/muuto-spaces.md)