# Fruity Spiked Seltzers The Spindrift Spiked Paradise Pack Shares the Flavors of Tropical Fruits By Laura McQuarrie | Published 2022-05-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/spindrift-spiked-paradise-pack References: [prnewswire](https://www.prnewswire.com/news-releases/paradise-found-spindrift-spiked-delivers-award-winning-flavor-through-real-squeezed-fruit-301547549.html) & [spindriftspiked](http://www.spindriftspiked.com)  The line of [Spindrift](https://www.trendhunter.com/trends/spindrift-blood-orange-tangerine) Spiked products is now expanding with the Spindrift Spiked Paradise Pack, which includes fan favorite flavors like Grapefruit, Lemon and Blood Orange Tangerine, plus the exclusive [Passion Orange Guava](https://www.trendhunter.com/trends/pineapple-passionfruit). These flavors represent some of the most desired varieties from consumers and the brand's first Spiked-only flavor, Passion Orange Guava, offers something new for the community. Inspired by this standout flavor, the pack gets its name and as a whole, the curated beverages aim to transport people to tropical places. "We're all looking for a getaway, an opportunity to see friends, live a bit more adventurously, and experience things more. One taste of the Paradise Pack and you're in that vacation mindset," said Bill Creelman, founder and CEO of Spindrift. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 23% | Activity: 35% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Fruity Spiked Seltzers:** The popularity of fruity and innovative flavors in spiked seltzers has increased. - **Tropical Flavors:** Tropical flavors are becoming more popular in spiked seltzers. - **Vacation-themed Packaging:** Packaging that evokes a tropical vacation can create a sense of escape and adventure. ### Industries Being Reshaped - **Alcoholic Beverages:** Innovative flavor options can potentially disrupt the alcoholic beverage industry, especially as younger consumers seek out healthier and more unique beverage choices. - **Canned Beverages:** Canned spiked seltzers are a growing industry that could benefit from offering more creative and innovative flavor options. - **Packaging Design:** Designing packaging that captures the identity and ethos of a brand can be a disruptive and successful strategy for companies in the beverage industry. ## Related on Trend Hunter - [Sparkling Citrus Hard Seltzers](https://www.trendhunter.com/trends/spindrift-blood-orange-tangerine.md) - [Refreshing Tropic-Inspired Beverages](https://www.trendhunter.com/trends/tropical-variety-packs.md) - [Juicy Better-for-You Sodas](https://www.trendhunter.com/trends/spindrift-soda.md) - [Free-From Sparkling Waters](https://www.trendhunter.com/trends/spindrift.md) - [Tropical High-ABV Beverages](https://www.trendhunter.com/trends/seagrams-escapes-spiked.md) - [Paradise Sparkling Water Activations](https://www.trendhunter.com/trends/greetings-from-paradise.md) - [Spiked Sparkling Lemonades](https://www.trendhunter.com/trends/spiked-strawberry-lemonade.md) - [Tropics-Inspired Mimosa Variety Packs](https://www.trendhunter.com/trends/tropics-variety-pack.md) - [Tropical Seltzer Packs](https://www.trendhunter.com/trends/paradise-collection.md)