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# Flying Vino Snapshots
The Clique Chique 'Chateau Migraine' Series Portrays Spilled Wine in the Sky

By Gil Cohen | Published 2013-04-24 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/spilled-wine
References: [unicorn-meat-is-too-mainstream.tumblr](http://unicorn-meat-is-too-mainstream.tumblr.com/post/48706265659/or-how-to-enjoy-the-wine-without-the-headache) & [clique-chique.blogspot.gr](http://clique-chique.blogspot.gr/2012/10/chateau-migraine.html)

Manon Wethly, author of the Clique Chique photo blog, is not a fan of wine, unless it is soaring through the air in her spilled wine series entitled 'Chateau Migraine.'

In this case, [glasses of rich red vino](https://www.trendhunter.com/trends/domain-glass) are seen tumbling around in the sky, caught in the midst of tumbling back down to Earth in a shower of burgundy rain. The airborne alcohol looks sculptural in this photography series as the liquid contortions are frozen in place with the [deep, jewel-toned wine](https://www.trendhunter.com/trends/here-by-chance) standing out against the white fluffy clouds and perfectly blue sky.

Anyone who can't stand the headaches often associated with wine may find the Chateau Migraine spilled wine series much more enjoyable.

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 79% | Activity: 61% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Airborne Art:** Photography and art lovers should look into incorporating aerial shots or action shots of 'frozen' spilling in their portfolio or product offerings.
- **Spilled Euphoria:** Wine and alcohol companies should consider marketing campaigns that use unconventional photography styles that give the impression of irreverence or exciting freedom to attract young, experimental consumers.
- **Beyond the Glass:** Wineries and wine-related businesses could explore creative and fun elements that revolve around wine outside of the traditional poured-in-a-glass setting, such as spill-proof products or experiences that feature wine being poured into an art canvas or clothing.

### Where This Applies

- **Photography:** Photographers who specialize in aerial shots or action photography could leverage this trend in their portfolio to attract potential customers interested in quirky and edgy art photography.
- **Alcohol:** Wineries and alcohol companies may be attracted to this trend to create marketing campaigns that feature unconventional and unconventional ways of drinking wine or alcohol that appeal to young consumers looking for fun and excitement.
- **Design:** Designers of products and experiences for wine-lovers may be interested in exploring new and creative ways to incorporate wine spilling into their designs, such as spill-proof products or experiences that feature wine being poured onto canvas or clothing for artistic effect.

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