# Hyper-Sensorial Matte Lipsticks Spike Valentino Buttery Matte Lip Color Uses Cotton Oil Extract By Laura McQuarrie | Published 2024-08-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/spike-valentino-buttery-matte-lip-color References: [prnewswire](https://www.prnewswire.com/news-releases/valentino-beauty-unveils-spike-valentino-a-new-buttery-matte-icon-in-makeup-to-spike-up-your-life-302224729.html) & [valentino-beauty.us](https://www.valentino-beauty.us/spike.html?srsltid=AfmBOopPWjZ7KtQbL2X1zMGu70H6FZ4BJNiNIVhuyaYn9CbC7uOLPXIE)  Spike [Valentino Buttery Matte Lip Color](https://www.trendhunter.com/trends/spike-valentino-popup) is the latest launch from [Valentino Beauty](https://www.trendhunter.com/trends/dubai-airport-popup) and it boasts a hyper-sensorial formula, challenging the notion that matte formulas can only be drying and uncomfortable to wear. Available in a dozen nude shades and mood-boosting colors, Spike Valentino Buttery Matte Lip Color gets its vibrant qualities from a 12% pigment concentration in a translucent base and a trademarked Roma Light Complex for amplified shine and light reflection. This matte lipstick with 25% light-diffusing gel delivers the staying power beauty consumers are after with nine-hour vibrant stay-true color and 10-hour wear, plus an infusion of cotton oil extract that supports 14-hour comfort. The luxe packaging for Spike Valentino Buttery Matte Lip Color uses [Maison Valentino's](https://www.trendhunter.com/trends/maison-m) signature edgy studs and a magnetic opening for ease of use. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 29% | Activity: 37% | Freshness: 27% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Hyper-sensorial Beauty Formulas:** Matte lipsticks with hyper-sensorial properties offer a unique blend of comfort and vivid color, challenging traditional notions of matte beauty products. - **Long-wear Cosmetic Innovations:** Long-lasting stay-true color formulations cater to consumer demand for durable beauty products with extended wear time. - **Multi-functional Beauty Ingredients:** Combining ingredients like cotton oil extract and light-diffusing gels enhances both the aesthetic and sensory experience of cosmetic products. ### Where This Applies - **Cosmetics:** The cosmetics industry benefits from innovations in formulae that enhance both wearability and appearance in products like matte lipsticks. - **Packaging:** Luxurious and functional packaging, such as edgy studs and magnetic openings, provides added convenience and appeal to beauty consumers. - **Natural Extracts:** Using natural extracts like cotton oil in beauty products offers a balance of comfort and performance, appealing to health-conscious consumers. ## Related on Trend Hunter - [Luxurious Lipstick Pop-Ups](https://www.trendhunter.com/trends/spike-valentino-popup.md) - [Weightless Matte Lipsticks](https://www.trendhunter.com/trends/petal-bouche-matte.md) - [Hydrating Crayon-Style Lip Products](https://www.trendhunter.com/trends/runway-lip.md) - [Romantic Statement Lipsticks](https://www.trendhunter.com/trends/vamp-lipstick.md) - [Balm-Like Matte Lipsticks](https://www.trendhunter.com/trends/signature-lip-blush.md) - [Lightweight 24-Hour Lipsticks](https://www.trendhunter.com/trends/revlon-colorstay-limitless-matte.md) - [Hydrating Matte Lipsticks](https://www.trendhunter.com/trends/lip-suede.md) - [Fall-Ready Matte Lip Products](https://www.trendhunter.com/trends/powermatte-lip.md) - [Conditioning Glossy-Wet Lipsticks](https://www.trendhunter.com/trends/rabanne-beauty-dramalips.md)