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# Spicy Chicken-Topped Fries
Jack in the Box Brought its Roost Fries Back for the 2022 Summer

By Colin Smith | Published 2022-06-13 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/spicy-roost-fries
References: [brandeating](https://www.brandeating.com/2022/06/roost-fries-return-to-jack-in-box.html) & [jackinthebox](https://www.jackinthebox.com/?asd)

![Spicy Chicken-Topped Fries](https://cdn.trendhunterstatic.com/thumbs/480/spicy-roost-fries.jpeg)

After a successful limited-time launch in 2021, [Jack in the Box](https://www.trendhunter.com/trends/jack-in-the-box-2) has decided to bring back its Classic and Spicy Roost Fries for the summer of 2022. Both varieties include crispy-fried french fries and pieces of breaded, fried chicken on top. Aside from this, the Classic Roost Fries include cheddar cheese sauce, shredded cheese, and the brand's in-house 'Good Good Sauce,' while the Spicy Roost Fries opt for the brand's 'Spicy Good Good Sauce' and are topped with [jalapenos](https://www.trendhunter.com/trends/loaded-steak-jalapeo-nacho-fries).

The two Roost Fries menu items will be back for a limited time at participating Jack in the Box locations across the United States. The item can be ordered on its own, or as an up-sized side order with a combo. The exact pricing for the fries may differ by region.

Image Credit: Jack in the Box

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 32% | Activity: 45% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Limited-time Menu Items:** A trend of offering exclusive items for a limited time can increase sales and drive customer interest.
- **Innovative Fast Food Offerings:** Experimenting with unique combinations of classic fast food items can differentiate a brand from competitors and attract a wider audience.
- **Customizable Fast Food Orders:** Offering customization options for menu items can give customers a sense of control and create a personalized experience.

### Where This Applies

- **Fast Food Industry:** Brands can introduce new and unique menu items to stay ahead in the competitive fast food industry.
- **Food and Beverage Industry:** Continuously introducing innovative food options can keep customers interested and loyal to a brand.
- **Consumer Goods Industry:** Creating unique limited-time products can drive sales and increase brand awareness in the consumer goods industry.

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