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# Smooth Spicy Hummus Dips
Trader Joe’s Organic Buffalo Style Hummus Packs Hot Sauce Flavors

By Laura McQuarrie | Published 2019-03-18 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/spicy-hummus-dip
References: [traderjoes](https://www.traderjoes.com/digin/post/organic-buffalo-style-hummus)

Trader Joe’s Organic Buffalo Style Hummus is a smooth, creamy and spicy hummus dip that offers all the comfort of the classic Mediterranean spread with the heat of a [hot sauce](https://www.trendhunter.com/trends/sweet-potato-habanero-hot-sauce). The all-organic product is made with a base of chickpeas, seasonings and chile peppers to create a unique product that is said to "[mimic] the creamy consistency of a dairy-based buffalo dip, but without the actual dairy."

As the product has the potential to satisfy one's cravings for [Buffalo-style chicken wings](https://www.trendhunter.com/trends/stuffed-buffalo-crunchers) without any actual meat or sauce, the better-for-you dip can be enjoyed as a healthier treat with everything from pretzels and cut vegetables to sandwiches, burgers and toast.

Many [spicy hummus products](https://www.trendhunter.com/trends/pineapple-jalapeo-hommus) are packed with spicy peppers but this one sets itself apart as one that channels the taste of other craveable food products.

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Popularity: 16% | Activity: 9% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Spicy Hummus Dips as Buffalo Sauce Alternative:** Trader Joe’s Organic Buffalo Style Hummus creates a healthier, plant-based alternative to buffalo sauce.
- **Innovative Organic Flavored Hummus Products:** Trader Joe’s use of organic ingredients and unique flavors in their hummus highlights an opportunity for innovation within the hummus industry.
- **Plant-based Food for Meat Alternatives:** The use of plant-based ingredients and unique seasonings in the creation of Trader Joe’s Organic Buffalo Style Hummus invites innovation in the meat alternative market.

### Industries Being Reshaped

- **Organic Snacks and Dips:** Trader Joe’s has created an organic hummus dip with unique flavor, opening up the organic snack and dip industry to further innovation.
- **Plant-based Foods:** Trader Joe’s use of chickpeas and seasonings in their Organic Buffalo Style Hummus highlights an opportunity for innovation within the growing market of plant-based foods.
- **Meat Alternatives:** Trader Joe’s Buffalo Style Hummus presents a plant-based alternative to traditional buffalo sauce, showcasing innovation opportunities for the meat alternative industry.

## Related on Trend Hunter

- [Spicy Buffalo-Style Cheeses](https://www.trendhunter.com/trends/spicy-buffalo-cheddar.md)
- [Ultra-Smooth Red Pepper Dips](https://www.trendhunter.com/trends/roasted-red-pepper-hummus.md)
- [Vegan-Friendly Buffalo Dips](https://www.trendhunter.com/trends/vegan-buffalo-style-dip.md)
- [Extra-Creamy Hummus Dips](https://www.trendhunter.com/trends/creamy-dreamy-hummus.md)
- [Collaboration Hot Sauce Hummuses](https://www.trendhunter.com/trends/sabra-hummuses.md)
- [Spicy-Sweet Guacamole Dips](https://www.trendhunter.com/trends/spicy-mango-habanero-guacamole.md)
- [Chili Crisp Hummus Dips](https://www.trendhunter.com/trends/chili-crisp-hummus.md)
- [Creamy Jalapeño Hummus Dips](https://www.trendhunter.com/trends/jalapeo-hummus.md)
- [Olive Tapenade Hummus Dips](https://www.trendhunter.com/trends/olive-tapenade-hummus.md)
