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# Saucy Chicken Sandwiches
Fuku's New Spicy Fried Chicken Sandwich is Made with Chicken Breast

By Katherine Pendrill | Published 2020-10-12 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/spicy-fried-chicken-sandwich
References: [qsrmagazine](https://www.qsrmagazine.com/news/david-changs-fuku-unleash-spicy-fried-chicken-sandwich)

In one of the most exciting announcements to date, [Fuku](https://www.trendhunter.com/trends/ake-bacon-sando) has announced the debut of a [new Spicy Fried Chicken Sandwich](https://www.trendhunter.com/trends/mcdonalds-mcspicy).

Fuku is a fried chicken joint created by chef David Chang. The chain was originally built around a delicious thigh meat spicy fried chicken sandwich created by Chang himself. However, now the [chain's menu is getting an update](https://www.trendhunter.com/trends/chicken-sandwich-menu) thanks to Fuku’s Executive Chef Stephanie Abrams, who has spent the past 12 months perfecting a new recipe. The new recipe uses chicken breast instead of chicken thighs and is described as a "bigger, crispier, spicier, and saucier sandwich for Fuku’s customers to fall in love with." These flavors come from the fresh habanero puree, which the chicken breast is brined in for 24 hours, and the Fuku mayo and pickles added to the sandwich.

The new all-white meat Spicy Fried Chicken Sandwich will be available at all Fuku locations as of Thursday, October 8.

Image Credit: Fuku

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 50% | Activity: 58% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Spicy Fried Chicken:** Opportunity to create new variations of spicy fried chicken sandwiches using different types of meat and unique flavor profiles.
- **Chicken Breast:** Potential to explore alternative uses for chicken breast as a main ingredient in fast food and casual dining menus.
- **Habanero Flavors:** Potential to incorporate habanero flavors into other food products for a spicy and unique taste experience.

### Who This Affects Most

- **Fast Food:** Disruptive innovation opportunities include developing new menu items and flavor combinations to attract customers seeking unique and bold flavors.
- **Casual Dining:** Opportunity to introduce new chicken breast-based dishes that offer a spicy and flavorful alternative to traditional menu options.
- **Food Manufacturing:** Potential to develop and market habanero-infused ingredients or sauces for use in various food products, catering to the growing demand for spicy and flavorful options.

## Related on Trend Hunter

- [Sauce-Smothered Chicken Sandwiches](https://www.trendhunter.com/trends/saucy-sandwich.md)
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- [Revamped QSR Chicken Sandwiches](https://www.trendhunter.com/trends/chesters-chicken-fried-chicken-sandwich.md)
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- [QSR Korean Sandwiches](https://www.trendhunter.com/trends/korean-chicken-sandwich.md)
- [Sous-Vide Chicken Sandwiches](https://www.trendhunter.com/trends/fried-and-grilled-chicken-sandwiches.md)
