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# Video Game-Inspired Drinks
G FUEL Spicy Demon'ade is Launching at the Same Time as DOOM Eternal

By Laura McQuarrie | Published 2020-03-20 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/spicy-demonade
References: [prnewswire](https://www.prnewswire.com/news-releases/raze-hell-with-the-new-doom-eternal-inspired-g-fuel-spicy-demonade-flavor-301021370.html) & [gfuel](https://gfuel.com/blogs/news/doom-eternal-spicy-demonade)

The newest G FUEL flavor, Spicy Demon'ade, is launching just in time for the highly anticipated release of [id Software's](https://www.trendhunter.com/trends/quake-dawn-of-the-machine) [DOOM](https://www.trendhunter.com/trends/doughlicious-doom-the-dark-ages) [Eternal](https://www.trendhunter.com/trends/eternal), a person shooter video game. Like other products from G FUEL, this new one is designed to give gamers the focus and energy they need to sustain themselves while playing. This unique flavor combines the sweet taste of lemonade with G FUEL's patented spices to create a fiery taste with plenty of benefits. G FUEL Spicy Demon'ade is full of energy, focus, and antioxidant complexes, plus caffeine to keep players alert.

The G FUEL Spicy Demon'ade is launching in many different forms to suit gamers of all types, including a 40-serving tub, a limited-edition collectors box and a large BFG Edition tub.

Image Credit: G FUEL

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 57% | Activity: 55% | Freshness: 9%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What Makes This Trend Stand Out

- **Gamified Beverage Products:** Opportunity for creating innovative beverage products inspired by popular video games to appeal to gamers.
- **Energizing Gaming Supplements:** Potential for developing supplements that provide focus, energy, and other benefits to enhance gaming performance.
- **Limited-edition Collectibles:** Possibility to create collectible versions of products that align with the launch of highly anticipated video games.

### Sectors Adopting This

- **Beverage Industry:** Disruptive innovation opportunities exist in formulating and marketing gamified beverages targeting the gaming community.
- **Nutritional Supplements Industry:** Innovative opportunities in developing unique supplements tailored for gamers to improve focus and energy levels during gaming sessions.
- **Collectibles Industry:** Potential for creating limited-edition collectibles in collaboration with popular video game releases to appeal to gaming enthusiasts.

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