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# Spicy Cheddar Popcorns
Pipcorn’s Cheesy New Popcorn Flavor is Spiked with Tabasco Sauce Flavor

By Laura McQuarrie | Published 2022-03-07 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/spicy-cheddar-popcorn
References: [prnewswire](https://www.prnewswire.com/news-releases/pipcorn-is-on-fire-heirloom-corn-snacking-brand-to-unveil-new-tabasco-sauce-spiced-line-at-expo-west-301496264.html) & [pipsnacks](http://www.pipsnacks.com/)

![Spicy Cheddar Popcorns](https://cdn.trendhunterstatic.com/thumbs/473/spicy-cheddar-popcorn.jpeg)

There's a new [Spicy](https://www.trendhunter.com/trends/cheezit-spicy-buffalo) Cheddar Popcorn from [Pipcorn](https://www.trendhunter.com/trends/honey-bbq-twists) and it promises to please fans of [Tabasco](https://www.trendhunter.com/trends/bugles-tabasco) sauce. Pipcorn’s Spicy Cheddar Popcorn with Tabasco sauce flavor features the taste of the Original Red Sauce. The baked snacks are the perfect balance of cheesy and spicy, and they boast 25 to 30% less fat than leading category products, and they are made with 100% real, Non-GMO ingredients.

Also launching with the Spicy Cheddar Popcorn is another new product from Pipcorn, the Spicy Cheddar Cheese Balls, also created in partnership with the iconic hot sauce brand, Tabasco.

These spicy new additions to the brand's heirloom popcorn kernel portfolio are first coming to Expo West before they launch on the Pipcorn eCommerce platform in the spring, followed by select retail partners across the nation.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 48% | Activity: 70% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Spicy Snacks on the Rise:** The popularity of spicy snacks and the use of hot sauce flavors is growing, creating a demand for new and innovative products that combine heat and flavor.
- **Health-conscious Snacking:** More consumers are seeking healthier snack options, such as baked snacks with less fat, made with 100% real, Non-GMO ingredients.
- **Partnering for Success:** Collaborating with well-known brands, such as Tabasco, can bring new flavor profiles to the market and increase visibility for both companies.

### Industries Being Reshaped

- **Snack Food:** Pipcorn's new spicy cheddar products tap into the growing demand for innovative and healthier snack options.
- **Hot Sauce:** Partnering with Pipcorn can serve as a way for hot sauce companies to expand their market and reach a wider audience.
- **E-commerce:** Launching on Pipcorn's eCommerce platform allows for a direct-to-consumer approach, providing an opportunity to build brand loyalty and gather customer data.

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