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# Sweetly Spicy Squeezable Candies
Fix Your Craving for Spice With Squirts of This Spicy Candy

By Jen Chae | Published 2013-07-07 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/spicy-candy
References: [fiestaytoys](http://www.fiestaytoys.com/web09/verdetalle.php?idProd=174603) & [mexicanspecialties](http://www.mexicanspecialties.com/site/910459/product/1048)

The Lucas Gusano is a [spicy candy](https://www.trendhunter.com/trends/spicy-gummy-bears) from a Mexican snack company called Lucas. Packaged in a plastic bottle that squeezes like an accordion, the Lucas Gusano drops little squirts of exotic goodness on your tongue. You might even mistaken it for hot sauce at first glance -- the flaming red cap and viscous red liquid is not what you'd normally see in the candy section at convenience stores.

There are two flavors of the Lucas Gusano: the chamoy, which is a [traditional Mexican seasoning](https://www.trendhunter.com/trends/chamoy-rim-dip) made of pickled fruit and tamarindo, a type of chili. While the chamoy is more salty, the tamarindo is intensely spicy. Traditional spices and flavors are often infused into snacks and candy in Mexico.

## Trend Insights (Trend Hunter)

- Score: 1.6/10
- Popularity: 39% | Activity: 2% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial
- Top markets: North America, South America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Regional](https://www.trendhunter.com/regional)

## Key Themes

### What's Driving This Trend

- **Squeezable Candies:** Developing innovative packaging for candies that allows for convenient and mess-free consumption.
- **Exotic Flavors:** Exploring unique and unconventional flavor combinations to create exciting and memorable candy experiences.
- **Spicy Snacks:** Capitalizing on the growing consumer interest in spicy food by introducing spicy variants in the snack and candy industry.

### Who This Affects Most

- **Packaging:** Developing squeezeable packaging solutions for various food and beverage products to improve convenience and ease of use.
- **Confectionery:** Incorporating exotic flavors into candies and snacks to cater to adventurous taste preferences and create differentiation in the confectionery market.
- **Mexican Snack:** Expanding the market for Mexican snacks by introducing spicy variants and unique flavor profiles to appeal to a wider consumer base.

## Related on Trend Hunter

- [Spicy Dried Fruit Snacks](https://www.trendhunter.com/trends/spicy-dried-fruit.md)
- [Spicy Low-Sugar Chews](https://www.trendhunter.com/trends/tamalitoz.md)
- [Spicy-Sweet Lollipop Packs](https://www.trendhunter.com/trends/chili-pops-chamoy.md)
- [Mexican Seasoning Gummies](https://www.trendhunter.com/trends/tajin-gummy-bears.md)
- [Spicy-Sweet Gummies](https://www.trendhunter.com/trends/skittles-gummies-fuego.md)
- [Zesty Dippable Lollipops](https://www.trendhunter.com/trends/dip-lick-bubble-gum-pops.md)
- [Artisanal Tajin Candies](https://www.trendhunter.com/trends/chaotic-sweetz.md)
- [Spicy Fruit Candies](https://www.trendhunter.com/trends/gummies-fuego.md)
- [Frozen Chili-Lime Mangos](https://www.trendhunter.com/trends/fruit-riot-spicy-mango.md)
