# Jalapeño-Spiced Plant-Based Burgers The Spicy Beyond Burger Jalapeño is Juicy and Flavorful By Michael Hemsworth | Published 2024-05-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/spicy-beyond-burger-jalapeo References: [vegconomist](https://vegconomist.com/products-launches/beyond-meat-launches-spicy-beyond-burger-jalapeno-in-the-uk/) & [beyondmeat](https://beyondmeat.com/)  The [Spicy Beyond Burger](https://www.trendhunter.com/trends/oumph-spicy-drums) Jalapeño has been launched by [Beyond Meat](https://www.trendhunter.com/trends/even-juicier-beyond-meat) into the UK market as part of its continued expansion to help satisfy increasing demand for plant-based fare across Europe. The burger boasts a juicy formulation that doesn't hold back on spicy flavor that works well to deliver a meaty taste and texture experience with a plant-based recipe. The burger boasts 16-grams of [plant-based protein per patty](https://www.trendhunter.com/trends/super-grain-vegetable-burger), has a Vegan Approved recipe and is ready to enjoy in eight-minutes in a frying pan. Senior Brand Manager GB at Beyond Meat Ellie Stevens spoke on the new Spicy Beyond Burger Jalapeño saying, "There is a growing trend for spicy foods in the UK. Our recent data has shown that Brits love spice at their BBQs with nearly a third of consumers purchasing spicy products**, so we wanted to bring a delicious spicy kick to our iconic Beyond Burger.” Image Credit: Beyond Meat ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 25% | Activity: 26% | Freshness: 24% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Spicy Plant-based Foods:** Rising consumer fascination with spicy foods is driving innovation in plant-based product lines, creating new opportunities for unique flavor profiles. - **Quick-prep Vegan Meals:** The demand for convenient vegan meals that can be prepared quickly is shaping the development of new plant-based products with improved cooking times. - **Vegan Protein Alternatives:** Innovative plant-based protein products are gaining traction among consumers seeking nutritious, meat-free options without compromising on taste or texture. ### Where This Applies - **Plant-based Food Industry:** The plant-based food sector continues to grow robustly as innovative products like spicy vegan burgers cater to evolving consumer tastes. - **Spice and Flavor Industry:** The burgeoning interest in spicier diets is boosting the spice and flavor industry, prompting the development of new and exciting seasoning blends. - **Convenience Food Market:** Quick-prep plant-based meals are particularly influencing the convenience food market as consumers seek easy-to-prepare yet tasty dining options. ## Related on Trend Hunter - [Spicy Plant-Based Burgers](https://www.trendhunter.com/trends/beyond-burger-jalapeo.md) - [Flavorful Veg-Forward Burgers](https://www.trendhunter.com/trends/juicy-marbles.md) - [Piquant Plant-Based Patties](https://www.trendhunter.com/trends/notchicken-spicy-patties.md) - [Juicy Plant-Based Burgers](https://www.trendhunter.com/trends/even-juicier-beyond-meat.md) - [Plant-Based Beef Patties](https://www.trendhunter.com/trends/this.md) - [Piquant Plant-Based Patties](https://www.trendhunter.com/trends/spicy-kickin-patties.md) - [Globally Inspired Plant-Based Patties](https://www.trendhunter.com/trends/taste-of-the-world-burgers.md) - [Spicy BBQ Smash Burgers](https://www.trendhunter.com/trends/smashburger-jalapeo-bbq-bacon-stack-smash.md) - [Vegetarian Peppercorn Oil Burgers](https://www.trendhunter.com/trends/bingz-healthy-veggie.md)