# Connected Superhero Toys The Sphero Spider-Man Toy Connects to a Network for Software Updates By Joey Haar | Published 2017-06-15 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/sphero-spiderman References: [sphero](http://www.sphero.com/marvel/spider-man) & [itunes.apple](https://itunes.apple.com/us/app/spider-man-interactive-app-enabled-super-hero/id1206176956?ls=1&mt=8) Toys serve an ostensibly simple purpose (i.e. keeping children entertained,) but that doesn't prevent toys like the Sphero Spider-Man from embracing the latest in technological advances. The connected figure, based on the classic [Marvel](https://www.trendhunter.com/trends/casetify-x-marvel-spiderman-collection) superhero, uses Wi-Fi to communicate with the Sphero server and automatically receive software updates. Unlike what one might imagine from a Spider-Man toy, the Sphero Spider-Man is definitely not an action figure. In fact, the toy doesn't move at all — instead, it uses [voice recognition technology](https://www.trendhunter.com/trends/folotoy-ai-sunflower) to allow kids to interact with it, and it tells kids stories from its downloaded database. The Sphero Spider-Man stories are essentially audio versions of comic books, and thanks to the voice recognition, children can guide those stories by telling Spider-Man what to do next. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 84% | Activity: 87% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys) ## Key Themes ### Key Themes Behind This Trend - **Connected Toys:** Opportunity for toy manufacturers to create toys that use advanced technology, such as voice recognition and software updates, to provide interactive experiences for children. - **Voice Recognition Technology:** Potential for businesses to develop voice recognition technology that can be integrated into various products, enhancing user interaction and engagement. - **Software Updates for Toys:** Potential for companies to create toys that can connect to a network and receive software updates, improving functionality and offering new features over time. ### Where This Applies - **Toy Manufacturing:** Opportunity for toy manufacturers to incorporate advanced technology into their products, creating innovative and interactive toys for children. - **Technology and Gadgets:** Potential for technology companies to develop voice recognition technology and software update platforms that can be integrated into a wide range of products. - **Children's Entertainment:** Opportunity for businesses in the children's entertainment industry to create digital experiences that combine storytelling and interactive elements, using voice recognition and software updates. ## Related on Trend Hunter - [Programmable Robot Toys](https://www.trendhunter.com/trends/mini-robots.md) - [Conversational Action Figures](https://www.trendhunter.com/trends/robosen.md) - [Meme-Themed Cartoon Figures](https://www.trendhunter.com/trends/spider-man-no-way-home.md) - [Interactive Response Robot Toys](https://www.trendhunter.com/trends/star-wars-chatter-back-chopper.md) - [AI-Backed Family Toys](https://www.trendhunter.com/trends/2xl-cobot.md) - [AI-Powered Toy Attachments](https://www.trendhunter.com/trends/toypal-one.md) - [Arachnid Superhero Tech Accessories](https://www.trendhunter.com/trends/casetify-x-marvel-spiderman-collection.md) - [AI-Powered Toy Cars](https://www.trendhunter.com/trends/rocar.md) - [Tech-Driven Building Toys](https://www.trendhunter.com/trends/lego-9.md)