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# Recycled Swimwear Couture
UK Students Create Speedo Swimsuit Fashion Pieces With Old Bikinis

By Amanda Chang | Published 2010-12-15 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/speedo-swimsuit-fashion
References: [speedo](http://www.speedo.com/speedo_brand/swimming_news/newsroom/swimming_news_3328.html)

A few students from the UK took their creativity to the next level and upcycled LZR swimsuits, transforming them into the featured Speedo Swimsuit fashion pieces.

Hailing form the [London College of Fashion](https://www.trendhunter.com/trends/no3-gin-afternoon-tini-tour), [University College Falmouth](https://www.trendhunter.com/trends/chroma-twist) and [University of Huddersfield](https://www.trendhunter.com/trends/diabetic-foot-ulcers), the students took inspiration from the LZR swimsuit frock and put a "sexier" spin on this piece. Featuring bandeau-knotted bikinis, ruffled clutches and patchwork water shorts, this recycled swimwear line is definitely eye-catching.

**Implications** - Recycling is becoming an increasingly popular method for businesses to attract consumers to their brand. Since an eco-friendly lifestyle is something that is desired by many modern consumers, companies will surely see an increase in popularity by implementing this concept into their merchandise.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 71% | Activity: 96% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports)

## Key Themes

### What Makes This Trend Stand Out

- **Eco-friendly Fashion:** Implementing recycled materials into fashion items can attract environmentally conscious consumers and increase brand popularity.
- **Upcycled Swimwear:** Transforming old swimsuits into fashionable pieces offers a unique and eye-catching product for swimwear brands.
- **Creative Sustainability:** Using innovative and creative methods to repurpose materials can lead to disruptive and sustainable fashion solutions.

### Sectors Adopting This

- **Fashion:** The fashion industry can take advantage of recycled materials to create eco-friendly and trendy products.
- **Swimwear:** Swimwear brands can explore upcycling techniques to offer unique and stylish swimsuit options.
- **Sustainability:** The sustainability industry can benefit from creative approaches to repurposing materials and reducing waste in fashion.

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