# Second Skin-Like Swimwear Yasmin Le Bon is the Face of the New Speedo Sculpture Campaign By Farida Helmy | Published 2014-06-22 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/speedo-sculpture References: [fashiongonerogue](http://www.fashiongonerogue.com/yasmin-le-bon-49-speedo-sculpture-swimsuits/) & [speedo](http://www.speedo.co.uk/technology/speedo-sculpture) With the summer season upon us, now is the time to get in shape and fast to make sure we look fit and healthy when we hit the beach -- but to do that we need to hit the community center pool first and get busy with the laps in the latest [Speedo](https://www.trendhunter.com/trends/ocean-flex) Sculpture line. For the new [Speedo Sculpture swimsuit line](https://www.trendhunter.com/trends/beams-and-speedo), we see the 49-year-old British model Yasmin Le Bon posing in the latest [vibrant designs](https://www.trendhunter.com/trends/fioretta). Proving that age is nothing but a number with her flawless figure, the stunning model shows that hitting the pool in the correct suit pays off for a long time to come. "The best advice I’ve received on looking your best in a swimsuit, is to wear it with confidence and a smile; it instantly changes your appearance,” says Le Bon. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 69% | Activity: 40% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Smart Swimwear:** There is an opportunity to integrate technology into swimwear to enhance performance and provide personalized feedback. - **Inclusive Swimwear:** There is a demand for swimwear that caters to diverse body shapes and sizes, promoting body positivity and inclusivity. - **Sustainable Swimwear:** There is a growing trend towards eco-friendly swimwear made from recycled materials, offering a more sustainable option for consumers. ### Who This Affects Most - **Fashion and Apparel:** Fashion brands can explore innovative designs, materials, and technologies to create swimwear that aligns with emerging trends. - **Fitness and Wellness:** Fitness companies can develop swimwear that enhances performance and comfort, contributing to an active and healthy lifestyle. - **Environmental Sustainability:** Eco-conscious brands can focus on producing swimwear using recycled materials and adopting sustainable manufacturing practices. ## Related on Trend Hunter - [Sustainable Ocean Waste Swimwear](https://www.trendhunter.com/trends/ocean-flex.md) - [Luxury Swim Collections](https://www.trendhunter.com/trends/swimwear-redefined.md) - [Wellness Focused Swimwear](https://www.trendhunter.com/trends/bathing-belle.md) - [Celebrity Swimwear Collections](https://www.trendhunter.com/trends/swim-line.md) - [Bespoke Swimwear Designs](https://www.trendhunter.com/trends/bathing-belle-swimwear.md) - [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md) - [Performance Swimwear Brands](https://www.trendhunter.com/trends/surface-athletic.md) - [Athlete Swimwear Knit Fusion](https://www.trendhunter.com/trends/tom-daley-swimwear.md) - [Frilly Feminine Swimwear](https://www.trendhunter.com/trends/hunza-g.md)