# Stat-Counting Swimmer Watches The Speedo Aquacoach Records Everything from Laps to Calories Burned By Michael Hines | Published 2011-08-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/speedo-aquacoach References: [gizmag](http://www.gizmag.com/speedo-aquacoach-watch/19386/) & [speedo](http://www.speedo.com/en/collections/electronics/speedoaquacoach/speedoaquacoach.html) Swimmers in the market for a [new timepiece](https://www.trendhunter.com/trends/blancpain-x-swatch-fifty-fathoms-blue-lagoon) should take a long, hard look at the new Speedo Aquacoach. The Speedo Aquacoach is a watch specifically designed for swimmers to measure everything from strokes to calories burned. The Speedo Aquacoach works in pools as small as 15-meters and can detect laps executed using both tumble turns and wall pushes. The watch is [waterproof up to 328-feet](https://www.trendhunter.com/trends/descent-g2) and can store data from up to 50 swimming sessions letting you compete against your past times anytime. The watch should be a welcome piece of tech for swimmers who, for awhile, have had to watch as innovative pieces of tech were developed to help [runners and cyclists measure their workouts](https://www.trendhunter.com/trends/forerunner-570). The Speedo Aquacoach is available on Speedo's European website now for $185. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 12% | Activity: 23% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches) ## Key Themes ### What's Driving This Trend - **Swimming Wearable Technology:** Opportunity to develop innovative wearable technology specifically designed for swimmers to track performance and improve training. - **Data-driven Swimming Training:** Disruptive innovation opportunity in creating advanced analytics tools that integrate with swimmer watches to provide detailed insights and personalized training recommendations. - **Competitive Swimming Tracking:** Opportunity to develop a platform that allows swimmers to compare their performance data with friends, competitors, and professionals for motivation and improvement. ### Who This Affects Most - **Fitness Technology:** Integrating swimmer watches with existing fitness technology platforms to offer comprehensive performance tracking for swimmers. - **Sportswear and Equipment:** Manufacturing and marketing of swimmer watches and other innovative swimming gear to meet the growing demand for advanced tracking capabilities. - **Digital Health:** Leveraging swimmer watches and associated data to support health monitoring and rehabilitation programs for swimmers with specific needs or injuries. ## Related on Trend Hunter - [Palm-Worn Swimming Trackers](https://www.trendhunter.com/trends/eo-swimbetter.md) - [Augmented Reality Swim Goggles](https://www.trendhunter.com/trends/augmented-reality-swim-goggles.md) - [Demure Dive Computer Smartwatches](https://www.trendhunter.com/trends/suunto-ocean.md) - [Competitive Swimming Performance Apps](https://www.trendhunter.com/trends/competitive-swimming.md) - [Powerful Deep-Dive Watches](https://www.trendhunter.com/trends/garmin-descent-g2.md) - [Multi-Sport Lifestyle Smartwatches](https://www.trendhunter.com/trends/coros-pace-3.md) - [Health-Tracking Swimmer Bracelets](https://www.trendhunter.com/trends/soswim-safety-bracelet.md) - [Accessible Aquatic Diver Timepieces](https://www.trendhunter.com/trends/timex-tiburon-dive-watch.md) - [Hybrid Short Designs](https://www.trendhunter.com/trends/hybrid-short.md)