# Racing Style Sneakers Graphpaper's Puma Speedcat Plus Launches in Refined Suede & Nubuck By Amy Duong | Published 2025-08-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/speedcat-plus References: [eng.graphpaper-tokyo](https://eng.graphpaper-tokyo.com/products/gu253-90600) & [us.puma](https://us.puma.com/us/en?gad_source=1&gad_campaignid=965549445&gbraid=0AAAAAD_kxL8n1XbyOP8O55W6lrhFwwdfM&gclid=Cj0KCQjwwZDFBhCpARIsAB95qO0excy6cPIuTM-3aS_dZld-LDtU4xJSir_ZFrsFkTCUIlCBcJ5JrRQaAt2xEALw_wcB)  The new [Graphpaper](https://www.trendhunter.com/trends/sneaker-loafer) [PUMA](https://www.trendhunter.com/trends/leather-speedcat) [Speedcat Plus](https://www.trendhunter.com/trends/puma-x-madhappy) is set to release on August 30, available through Graphpaper stores, PUMA web channels, and select Tokyo and Aoyama locations. Priced around USD 222, the design builds on the original Speedcat silhouette with a cleaner and more minimal execution. The shoe arrives in a soft tan colorway that highlights premium short suede and nubuck, aligning with Graphpaper’s focus on understated refinement. The design keeps the Speedcat’s signature racing-inspired lines while softening them with contemporary materials and a subtle monochrome palette. The model pays tribute to the heritage of 1980s and 1990s Formula 1 footwear, reintroducing the aerodynamic shape that made the original iconic. With this update, Graphpaper and PUMA present a sneaker that merges functional performance roots with a modern lifestyle sensibility, giving collectors and design-focused wearers a fresh yet familiar option for the season. Image Credit: Graphpaper, PUMA ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 36% | Activity: 21% | Freshness: 48% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What's Driving This Trend - **Minimalist Racing-inspired Footwear:** The merging of racing-inspired design elements with minimalist aesthetics in footwear opens up new avenues for sleek, performance-oriented sneakers. - **Heritage Fashion Revivals:** Reimagining past decades' iconic sportswear styles with modern updates is attracting a nostalgic yet style-conscious consumer base. - **Luxurious Material Mix:** Utilizing premium materials like suede and nubuck in sportswear allows brands to appeal to consumers seeking both functionality and a touch of luxury. ### Who This Affects Most - **Sneaker Manufacturing:** The sneaker industry benefits from innovative collaborations that blend heritage designs with contemporary trends, creating hybrid products that capture diverse markets. - **Sportswear Retail:** Retailers can capitalize on the growing demand for high-end, fashion-forward sportswear that caters to both performance-driven and lifestyle-focused consumers. - **Luxury Fashion:** The incorporation of luxurious materials and fashion-forward designs into casual footwear positions the luxury fashion industry to tap into the evolving consumer expectations for high-quality, versatile style. ## Related on Trend Hunter - [Sleek Leather Retro Sneakers](https://www.trendhunter.com/trends/leather-speedcat.md) - [Motorsport Heritage Mid-Top Sneakers](https://www.trendhunter.com/trends/speedcat-mid-clyde-royal.md) - [Collaborative Sleek Tonal Sneakers](https://www.trendhunter.com/trends/puma-speedcat.md) - [Film-Inspired Shoe Series](https://www.trendhunter.com/trends/speedcat-og.md) - [Performance-Inspired Designer Shoes](https://www.trendhunter.com/trends/balenciaga-x-puma.md) - [K-Pop Ballet-Inspired Sneaker](https://www.trendhunter.com/trends/toile.md) - [Dynamic Collaborative Breathable Shoes](https://www.trendhunter.com/trends/speedcat-sneaker.md) - [Motorsport Street Capsule](https://www.trendhunter.com/trends/puma-x-nahmias.md) - [Cinematic Sneaker Packs](https://www.trendhunter.com/trends/fast-furious-x-puma.md)