# Graffiti Artist-Designed Smartphones This Special Edition Smartphone is Designed by Futura By Katherine Pendrill | Published 2016-04-13 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/special-edition-smartphone References: [mashable](http://mashable.com/2016/04/13/motorola-graffiti-futura/?utm_source=feedly&utm_medium=webfeeds) & [motorola](http://www.motorola.com/us/products/moto-x-pure-edition) Motorola recently teamed up with legendary graffiti artist [Futura](https://www.trendhunter.com/trends/futura-laboratories-1) to create a special edition smartphone. In recent years, consumers have shown a growing interest in [retro designs and vintage prints](https://www.trendhunter.com/trends/noka-7610-5g). Now the company is tapping the talents of a famed graffiti artist to create an eye-catching design of its own. The special edition smartphone will be a colorful version of the 5.7-inch Android headset known as the Moto X Style. The new smartphone will be called the Moto X Pure Edition and it will feature [graffiti designs](https://www.trendhunter.com/trends/3000gt-vr4) personally created by Futura himself. Only 30 of the phones will be available and customers will have to order them through a service that sells limited edition products over text called 'Stefan's Head.' For fans of Futura, the new smartphones provide a unique opportunity to own a piece of the artists' work. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 31% | Activity: 15% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Graffiti Art-themed Consumer Electronics:** The trend towards alternative design aesthetics presents an opportunity for consumer electronics companies to collaborate with emerging and established artists to provide creative, limited edition versions of existing products. - **Retro Designs for Modern Technology:** The demand for retro-inspired designs can be met by incorporating retro elements in modern consumer electronics, offering a unique nostalgic experience for consumers. - **Limited Edition Products Distribution:** The growth of limited edition product sales presents a market segment for digital platforms that facilitate the distribution of these products directly to customers via mobile and online channels. ### Industries Being Reshaped - **Consumer Electronics:** Consumer electronics manufacturers can leverage collaboration with artists to differentiate their products in a crowded market by offering unique, limited edition designs. - **Art and Design:** Artists can benefit from collaborations with consumer electronics companies as a way of getting their work to new audiences and introducing their art to the mass market. - **E-commerce:** E-commerce platforms can attract customers by offering convenient and efficient purchasing experiences for limited edition products through mobile and online channels. ## Related on Trend Hunter - [Artful Eroded Green Smartphones](https://www.trendhunter.com/trends/12t-pro.md) - [Strikingly Colorful Smartphones](https://www.trendhunter.com/trends/colorful-smartphone.md) - [Pink Socialite Smartphones](https://www.trendhunter.com/trends/razr-plus-1.md) - [Artistic UV-Reactive Smartphones](https://www.trendhunter.com/trends/polychromatic-mobile-phone.md) - [Premium Crystal-Adorned Phones](https://www.trendhunter.com/trends/brilliant-collection.md) - [Activewear-Branded Smartphones](https://www.trendhunter.com/trends/adidas-fog-phone.md) - [Wacky Design Smartphones](https://www.trendhunter.com/trends/playful-phone-experimentation.md) - [Gold-Rimmed Foldable Phones](https://www.trendhunter.com/trends/moto-razr.md) - [Artful Aluminum Phones](https://www.trendhunter.com/trends/phone-1.md)