# Italian Designer Rides The Special Edition Brera Makes an Uber Luxury Car By Robyn Currie | Published 2009-12-11 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/special-edition-brera References: [luxist](http://www.luxist.com/2009/12/10/alfa-romeo-and-italia-independent-collaborate-on-special-edition/) & [alfaromeo](http://www.alfaromeo.com) Alfa Romeo and Italia Independent are teaming together for an epic car launch. The Special Edition Brera coupe is taking the already stylish car to a whole new level. With a [luxury titanium paint job](https://www.trendhunter.com/trends/bentley), 18” turbine style black rims (if only they spun…), and red brak eclippers. The interior is equally as awesome, with [all leather interior](https://www.trendhunter.com/trends/prestige-imports) and red stitching throughout. The Special Edition Brera comes in either front or all wheel drive, for those days when you want to feel like a rally car driver. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 19% | Activity: 49% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Key Themes Behind This Trend - **Luxury Car Design:** Collaborations between car manufacturers and luxury brands can create opportunities for unique and visually appealing car designs. - **Customization of Cars:** Creating limited edition cars with unique paint jobs, rims, and interior designs can appeal to car enthusiasts and provide an opportunity for increased sales. - **Integration of Technology:** Incorporating advanced technology such as autonomous driving, artificial intelligence, or electric propulsion can add value to luxury car offerings and differentiate from competitors. ### Where This Applies - **Automotive:** Car manufacturers can collaborate with luxury brands and offer customization options or integrate advanced technologies into their vehicles. - **Fashion:** Luxury fashion brands can explore collaborations with car manufacturers to co-create limited edition designs and offer innovative customization options. - **Technology:** Companies specializing in advanced technology such as autonomous driving and artificial intelligence can explore partnerships with luxury car manufacturers to incorporate their products into vehicles. ## Related on Trend Hunter - [Fashion Designer City Cars](https://www.trendhunter.com/trends/fiat-500e-x-giorgio-armani.md) - [Remastered Iconic Supercars](https://www.trendhunter.com/trends/remastered-iconic-supercar.md) - [Limited-Run Italian Vehicles](https://www.trendhunter.com/trends/brz-touge.md) - [Redefined Limited Custom Automobiles](https://www.trendhunter.com/trends/gtamodificata.md) - [Italian Lifestyle Sports Cars](https://www.trendhunter.com/trends/ferrari-roma-spider.md) - [Leather-Adorned Italian Superbikes](https://www.trendhunter.com/trends/xdaviel-nera.md) - [Rattan Detailed Custom Cars](https://www.trendhunter.com/trends/fiat-500-spiaggina.md) - [Concept Racing Hypercars](https://www.trendhunter.com/trends/vita-nova.md) - [Italian Luxury EVs](https://www.trendhunter.com/trends/granturismo-ev.md)