# $1,200 Cocktails The NYC Billionaire Margarita is a Special Cocktail for National Margarita Day By Michael Hemsworth | Published 2016-02-18 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/special-cocktail References: [homecrux](http://www.homecrux.com/2016/02/18/42485/what-makes-the-nyc-billionaire-margarita-worth-1200.html) & [thelondonnyc](http://www.thelondonnyc.com/) In honor of [National Margarita Day](https://www.trendhunter.com/trends/rings-of-fire) that's coming up on February 22nd, the NYC Billionaire Margarita is a special cocktail created using [Patrón en Lalique Serie 1 tequila](https://www.trendhunter.com/trends/2025-nobu-rare). Priced at $1,200 a pop, the NYC Billionaire Margarita is available for connoisseurs to enjoy at The London Hotel in New York City. The NYC Billionaire Margarita is a special cocktail that is crafted using only the finest ingredients. As mentioned above, the cocktail contains Patrón en Lalique Serie 1, which is priced at $7,500 per bottle alone. Paired with one ounce of Rémy Martin Louis XIII, organic lemon and lime juices, organic blue agave nectar and house-made Cara Cara sour bitters, the cocktail is a smash hit of flavor and luxury to enjoy. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 61% | Activity: 83% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury) ## Key Themes ### Why This Trend Is Growing - **Luxury Cocktails:** Opportunity to create high-end cocktails using rare and expensive ingredients. - **Experiential Drinks:** Chance to offer unique and exclusive drink experiences for connoisseurs. - **Premium Beverage Market:** Potential to tap into the growing demand for upscale and luxurious beverages. ### Industries Being Reshaped - **Hospitality:** Opportunity for luxury hotels and upscale restaurants to curate exclusive cocktail menus. - **Alcohol and Spirits:** Potential for distilleries and liquor brands to innovate with premium offerings and collaborations. - **Event Planning and Catering:** Possibility for event planners and catering services to create bespoke drink experiences for high-end events and parties. ## Related on Trend Hunter - [Diamond-Encrusted Martini Glasses](https://www.trendhunter.com/trends/marrow-martini.md) - [$1000 Bourbon Cocktails](https://www.trendhunter.com/trends/worlds-most-expensive-bloody-mary.md) - [Citrusy Margarita Cocktails](https://www.trendhunter.com/trends/millionaire-margarita.md) - [$150 RTD Cocktails](https://www.trendhunter.com/trends/150-rtd-cocktail.md) - [Celebrative Margarita Offerings](https://www.trendhunter.com/trends/red-robin-commemorates.md) - [Celebrative Cognac-Infused Margaritas](https://www.trendhunter.com/trends/hennyrita-cocktail.md) - [Multi-Blend Añejo Tequila](https://www.trendhunter.com/trends/patron-en-lalique.md) - [Taquito-Topped Margaritas](https://www.trendhunter.com/trends/delimex-x-jaja-taquitorita.md) - [Crystal Clear Margarita Cocktails](https://www.trendhunter.com/trends/mirror-margarita.md)