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# Designer-Created Sleek Football Kits
VERDY Designs Special Away Kits for Paris Saint-Germain

By Amy Duong | Published 2022-07-21 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/special-away-kits
References: [hypebeast](https://hypebeast.com/2022/7/psg-verdy-collab-jerseys-store-nigo-vick-poster-release-info)

![Designer-Created Sleek Football Kits](https://cdn.trendhunterstatic.com/thumbs/483/special-away-kits.jpeg)

Graphic artist VERDY designs special away kits for [Paris Saint-Germain](https://www.trendhunter.com/trends/paris-saintgermain-2) recently, which was first seen as the team played again J1 [League](https://www.trendhunter.com/trends/adidas-and-mls) team [Kawasaki Frontale](https://www.trendhunter.com/trends/monster-energy-and-morgan-wallen) for a friendly game. This took place at the Japan National Stadium in Tokyo and it was shown to a crown of 65,500 attendees.

The names of the players were done in a distinct typeface that had a curled aesthetic along with the signature Vick character by the artist at the back of the top alongside the numbers. The team plans to continue its Japan Tour with a pop-up taking place at the EDIFICE Shinjuku that offers a special new collection. This includes hoodies, tees, cap bandanas, and accessories by VERDY.

Image Credit: VERDY

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 53% | Activity: 25% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### What Makes This Trend Stand Out

- **Artistic Sports Kits:** Designers are creating unique and visually stunning sports kits that create opportunities for collaboration between fashion, art, and sports industries.
- **Signature-typeface Clothing:** Distinct typeface and font designs are emerging as a new way for clothing to stand out, creating opportunities for graphic designers and fashion brands.
- **Limited Edition Sports Collections:** The creation of limited edition sports collections for fans generates exclusivity and excitement around the brand, with opportunities for sponsor collaborations.

### Sectors Adopting This

- **Sports:** Sports teams and organizations can collaborate with artists and designers to create unique sports kits and limited-edition collections that attract and engage fans.
- **Fashion:** Designers can expand their reach and create new creative partnerships by designing sports kits in collaboration with sports teams or organizations.
- **Graphic Design:** Graphic designers can use their skills to design unique typefaces and fonts for the fashion industry, sports teams, and organizations.

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