# Festive Carbonated Beverages Sparkling Ice Launched a Sparkling Water Flavor for the Holidays By Laura McQuarrie | Published 2018-11-12 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/sparkling-water-flavor References: [prnewswire](https://www.prnewswire.com/news-releases/sparkling-ice-unveils-limited-edition-flavor-for-the-holidays-300747741.html) & [sparklingice](http://www.sparklingice.com/) Consumers have been enjoying a wide range of fun, refreshing and inventive sparkling water flavors over the last few months and [Sparkling Ice](https://www.trendhunter.com/trends/sparkling-ice-starburst) is now introducing a limited-edition seasonal flavor called [Cranberry Frost](https://www.trendhunter.com/trends/tower-28-x-poppi) to carry consumers through the winter. Cranberry Frost is an all-new sparkling water flavor for the winter season that pairs sweet and tart cranberries with warming ginger. The zero-calorie, zero-sugar beverage is packed with vitamins and antioxidants and it can be found in the Limited Time Club Pack along with two other seasonal Sparkling Ice flavors: Ginger Lime and Crisp Apple. Knowing that many consumers will be entertaining over the holiday season, Sparkling Ice created a label design for its new Cranberry Frost flavor that integrates seasonally appropriate [mocktail recipe ideas](https://www.trendhunter.com/trends/bubly-sparkling-waters). ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 51% | Activity: 63% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Seasonal Sparkling Water Flavors:** Introducing limited-edition flavors during specific seasons can create excitement and drive sales in the sparkling water industry. - **Zero-calorie, Zero-sugar Beverages:** Creating beverages with no calories or sugar can appeal to health-conscious consumers and tap into the growing market for healthier drink options. - **Integration of Mocktail Recipe Ideas:** Providing mocktail recipe ideas on product labels can enhance the consumer experience and encourage creativity in using the product. ### Where This Applies - **Beverage Manufacturing:** The beverage manufacturing industry can explore seasonal flavor launches and the development of healthier drink options to capitalize on consumer preferences. - **Packaging Design:** The packaging design industry can create label designs that integrate recipe ideas to enhance product appeal and provide added value to consumers. - **Health and Wellness:** The health and wellness industry can benefit from the demand for zero-calorie, zero-sugar beverages by offering related products and services to health-conscious consumers. ## Related on Trend Hunter - [Better-For-You Holiday Sodas](https://www.trendhunter.com/trends/winter-spiced-cranberry.md) - [Tart Fruit-Forward Cocktails](https://www.trendhunter.com/trends/spindrift-2.md) - [Festive Sparkling Berry Beverages](https://www.trendhunter.com/trends/chai-cranberry.md) - [Reprised Fizzy Sodas](https://www.trendhunter.com/trends/the-starry-cranberry-blizz.md) - [Seasonal Cranberry Citrus Sodas](https://www.trendhunter.com/trends/starry-cranberry-blizz.md) - [Boozy Cranberry Sorbets](https://www.trendhunter.com/trends/sparkling-ice-1.md) - [Tart-Sweet Seasonal Spritzes](https://www.trendhunter.com/trends/q-cranberry-pomegranate-spritz.md) - [Limited-Edition Flavored Waters](https://www.trendhunter.com/trends/winter-variety-pack.md) - [Festive Cranberry Iced Teas](https://www.trendhunter.com/trends/halfday-2.md)