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# Zero-Proof THC Cocktails
Flyers' Sparkling THC Cocktails Reinvent Classics Like the Margarita

By Laura McQuarrie | Published 2024-05-30 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sparkling-thc-cocktails
References: [bevnet](https://www.bevnet.com/news/2024/flyers-rebrands-with-eye-on-fueling-retail-growth) & [drinkflyers](https://drinkflyers.com/)

![Zero-Proof THC Cocktails](https://cdn.trendhunterstatic.com/thumbs/535/sparkling-thc-cocktails.jpeg)

Flyers Cocktail Company makes [zero-proof sparkling THC cocktails](https://www.trendhunter.com/trends/new-sparkling-thc-beverage) inspired by some of the most ordered cocktails in the world, all while offering an experience that's natural, vegan and low in both sugar and calories. These mixologist-crafted non-alcoholic cocktails are infused with five milligrams of hemp-derived THC to deliver a different kind of buzz.

The alcohol-free cocktails from the company include the THC Ol' Fashioned, a THC Margarita with yuzu and chili and a THC Apéro Spritz with mandarin and botanical bitters.

At the same time consumers are enjoying more at-home drinking occasions, their overall alcohol consumption is declining as they seek [healthier lifestyles](https://www.trendhunter.com/trends/nowadays-cherry). This forward-thinking brand uniquely positioned itself to cater to a new generation of drinkers and non-drinkers with a desire for social enjoyment without the associated high alcohol intake.

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 39% | Activity: 31% | Freshness: 25%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Zero-proof Beverages:** The rise of non-alcoholic alternatives infused with THC provides consumers a way to enjoy cocktail culture without alcohol.
- **Health-conscious Drinking:** Consumers are increasingly gravitating toward drinks that offer lower sugar and calorie content while maintaining traditional flavors.
- **Thc-infused Products:** The integration of hemp-derived THC into beverages opens up new avenues for experiencing the effects of cannabis in a socially acceptable format.

### Industries Being Reshaped

- **Beverages:** The beverage industry can expand its portfolio by offering innovative, non-alcoholic THC-infused options that cater to both health-conscious consumers and cannabis enthusiasts.
- **Health and Wellness:** As part of a growing trend, the health and wellness industry can embrace THC beverages as part of a balanced lifestyle for those looking to reduce alcohol intake.
- **Cannabis:** Incorporating THC into everyday consumables like beverages invites a broader market to explore cannabis in a novel, enjoyable form.

## Related on Trend Hunter

- [Juicy THC Cocktails](https://www.trendhunter.com/trends/hemp-thc-cocktails.md)
- [Alcohol-Free CBD Cocktails](https://www.trendhunter.com/trends/flyers-cocktail-co.md)
- [Modern Non-Alcoholic Rebrands](https://www.trendhunter.com/trends/flyers-cocktail-company.md)
- [Zero-Proof THC Spirit Alternatives](https://www.trendhunter.com/trends/ellora-by-crescent-canna.md)
- [Euphoric Hemp-Infused Mocktails](https://www.trendhunter.com/trends/cali-sober.md)
- [Cocktail-Inspired Hemp-Derived Beverages](https://www.trendhunter.com/trends/premixed-cocktails1.md)
- [Alcohol-Free THC-Infused Beverages](https://www.trendhunter.com/trends/canna-drinks-sparkling-mocktails.md)
- [THC-Infused Bottled Cocktails](https://www.trendhunter.com/trends/thcinfused-bottled-cocktail.md)
- [Cannabis-Infused Canned Cocktails](https://www.trendhunter.com/trends/readytodrink-thc-beverages.md)
