# Wintry Sparkling Seltzers Sparkling Ice Spiked's Pack Shares Flavors Like Raspberry Truffle By Laura McQuarrie | Published 2021-11-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/sparkling-seltzers References: [cspdailynews](https://www.cspdailynews.com/beverages/sparkling-ice-spiked-releases-winter-variety-pack)  Sparkling Ice Spiked's newest sparkling seltzers can be found in [limited-time variety packs](https://www.trendhunter.com/trends/truly-hard-seltzer-dream-pack) for the winter. Although hard seltzers are thought of as a summery refreshment, brands are helping this popular style of beverage make the transition to a new season with a twist of flavor. The Sparkling Ice Spiked Winter Warmer [Variety](https://www.trendhunter.com/trends/tropics-variety-pack) 12-Pack contains four new flavors: Cranberry Orange, Apple Cider, Raspberry Truffle and Grapefruit Juniper. These drinks boast no sugar and they get a hint of sweetness from stevia leaf instead. At 80 calories per can, the drinks share a sweet way to indulge in a taste of the season. The brand is also introducing Holiday [Hero](https://www.trendhunter.com/trends/hero-bread-crafted-collection) sweepstakes, where consumers ages 21 and up can scan a QR code for their chance to win great prizes. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 21% | Activity: 43% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Winter Sparkling Seltzers:** Brands are helping hard seltzers make a transition to winter by offering new flavors in limited-time variety packs. - **Low-sugar, Low-calorie Seltzers:** Brands like Sparkling Ice Spiked are offering seltzers with no sugar and low calories for health-conscious consumers. - **QR Code Sweepstakes:** Brands like Sparkling Ice Spiked are using QR code sweepstakes as a marketing tool to engage customers and promote their products. ### Industries Being Reshaped - **Alcoholic Beverage Industry:** Brands in the alcoholic beverage industry can innovate by adding new flavors to their products and introducing limited-time variety packs to target seasonal demand. - **Health and Wellness Industry:** The health and wellness industry can take advantage of the trend towards low-sugar, low-calorie drinks by promoting such products to health-conscious consumers. - **Marketing Industry:** The marketing industry can innovate by incorporating QR code sweepstakes as a digital marketing tool in promoting brands or products. ## Related on Trend Hunter - [Limited-Edition Flavored Waters](https://www.trendhunter.com/trends/winter-variety-pack.md) - [Tart Fruit-Forward Cocktails](https://www.trendhunter.com/trends/spindrift-2.md) - [Sparkling Cinnamon Spice Beverages](https://www.trendhunter.com/trends/spindrift-spiced-apple-cider.md) - [Boozy Cranberry Sorbets](https://www.trendhunter.com/trends/sparkling-ice-1.md) - [Better-For-You Holiday Sodas](https://www.trendhunter.com/trends/winter-spiced-cranberry.md) - [Festive Hard Seltzer Beverages](https://www.trendhunter.com/trends/holiday-party-pack-2.md) - [Refreshing Tropic-Inspired Beverages](https://www.trendhunter.com/trends/tropical-variety-packs.md) - [Festively Flavored Sparkling Waters](https://www.trendhunter.com/trends/waterloo-sparkling-water-cranberry.md) - [Nostalgic Caffeinated Sparkling Waters](https://www.trendhunter.com/trends/sparkling-ice-caffeine-cherry-cola.md)