# Canned Sparkling Sakes Smoothsail is the World's First Premium Sparkling Sake Brand By Laura McQuarrie | Published 2022-07-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/sparkling-sake References: [bevnet](https://www.bevnet.com/spirits/2021/singer-jay-sean-announces-premium-canned-sparkling-sake-smoothsail/) & [sipsmooth](https://www.sipsmooth.com/)  Only the cleanest, premium-grade sake and ultra-filtered water goes into the making of Smoothsail, the world's first-ever [canned sparkling sake brand](https://www.trendhunter.com/trends/canned-sakes). With clean ingredients, zero sugar and zero sulfites, tannins and gluten (since it is made from Japanese rice wine,) Smoothsail appeals to adults who are looking for an easy-drinking alternative to their favorite canned beverages. Launched by co-founder and Billboard #1 South Asian artist, Jay Sean, Smoothsail specifically speaks to wellness-focused, experience-loving Millennials and the brand is on a mission to demystify sake and make it both accessible and more widely available. The sparkling sake can be found in [fun flavors like peach and berry](https://www.trendhunter.com/trends/fruitinfused-sak), which feature the natural sweetness of a monk fruit and stevia extract blend. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 41% | Activity: 42% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Premium Canned Beverages:** Smoothsail's use of premium-grade sake in a canned format creates an opportunity for other premium beverage types to be packaged in a convenient format. - **Alternative Alcoholic Beverages:** Smoothsail's focus on creating a clean, gluten-free, and sugar-free alternative to traditional alcoholic beverages presents a disruptive innovation opportunity for other companies to create similar products. - **Demystifying Traditional Beverages:** Smoothsail's mission of making sake more accessible presents an opportunity for other companies to create products that help demystify and bring exposure to traditional beverages outside of their native countries. ### Sectors Adopting This - **Alcoholic Beverages:** Smoothsail's premium canned sake presents an opportunity for other companies within the alcoholic beverage industry to market and package their products in new and innovative ways. - **Wellness Beverages:** Smoothsail's clean and natural ingredients could inspire other companies within the wellness beverage industry to create products that cater to consumers looking for healthy, yet flavorful drink options. - **Japanese Cuisine:** Smoothsail's mission to demystify sake presents an opportunity for Japanese cuisine companies to further educate consumers on the cultural drink and other traditional cuisine products. ## Related on Trend Hunter - [Sweet Sake Wines](https://www.trendhunter.com/trends/sweet-sake-wine.md) - [Canned Sake Drinks](https://www.trendhunter.com/trends/sake-drinks.md) - [Bubbly Canned Sakes](https://www.trendhunter.com/trends/summerfall.md) - [Canned Sparkling Sakes](https://www.trendhunter.com/trends/nihonsakari-japan-soda.md) - [Sparkling Sake Bottles](https://www.trendhunter.com/trends/akashi-tai-junmai-ginjo.md) - [Sake-Based Beverages](https://www.trendhunter.com/trends/oishii-sake-spritz.md) - [Lychee-Flavored Sake Spritzes](https://www.trendhunter.com/trends/ms-lychee-sake-spritz.md) - [Canned Sake Cocktails](https://www.trendhunter.com/trends/sakebomb.md) - [Contemporary-Traditional Japanese Beverages](https://www.trendhunter.com/trends/kay-sake.md)