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# Sparkling Rum Cocktails
Sammy's Beach Bar Cocktail Co. Shares Classic Flavors with a Twist

By Laura McQuarrie | Published 2022-07-05 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sparkling-rum-cocktails
References: [prnewswire](https://www.prnewswire.com/news-releases/rock-legend-and-spirits-trailblazer-sammy-hagar-brings-sammys-beach-bar-cocktail-co-sparkling-rum-cocktails-in-a-can-to-the-sunshine-state-301578393.html) & [sbbcco](https://sbbcco.com/buy-now/)

![Sparkling Rum Cocktails](https://cdn.trendhunterstatic.com/thumbs/482/sparkling-rum-cocktails.jpeg)

Tangerine Dream, Pineapple Splash, Island Pop and Cherry Kola Chill are the [sparkling rum cocktail](https://www.trendhunter.com/trends/on-the-rocks-cans) flavors from Sammy's Beach Bar Cocktail Co. that feature all-natural ingredients and a hint of sweetness from agave. The 5.5% ABV [canned cocktails](https://www.trendhunter.com/trends/v-rum-canned-cocktails) boast less than 130 calories and only five grams of sugar per 12-ounce can.

Made with award-winning premium Beach Bar Rum from [Rock](https://www.trendhunter.com/trends/vegan-rock-n-roll-donut) & Roll Hall of Famer Sammy Hagar, these top-shelf cocktails put a playful twist on classic flavors. Tangerine Dream, for example, reminds of a creamsicle, while Pineapple Splash fuses the tropical sweetness of pineapple with a slightly kick from jalapeño.

As Sammy Hagar says, "You'll want to throw these cocktails in a cooler and take them to the beach, your pool party, out tailgating, and your backyard barbeque."

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 2% | Activity: 21% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Sparkling Cocktails:** Sammy's Beach Bar Cocktail Co.'s sparkling rum cocktails made with natural ingredients, low in calories, and sugar content are setting a trend for healthier alcoholic beverages.
- **Twist on Classic Flavors:** Sammy's Beach Bar Cocktail Co.'s playful twist on classic cocktail flavors is setting a trend for creative reimagining of traditional drinks.
- **Convenient Canned Cocktails:** Assuming popularity, canned cocktails can become a trend and disrupting industry by providing convenience, portability, and accessibility without compromising on taste.

### Where This Applies

- **Alcoholic Beverages:** Sammy's Beach Bar Cocktail Co.'s sparkling rum cocktails can disrupt the alcoholic beverages industry with healthier and creative drink alternatives.
- **Canned Food:** The trend for canned cocktails can disrupt the canned food industry by creating new markets and opportunities.
- **Travel and Tourism:** Canned cocktails' portability and convenience can disrupt the travel and tourism industry by supplying an easy-to-carry drink alternative.

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