# Vibrant Sparkling Juices This Sparkling Blackberry Drink is a Delicous Non-Alcoholic Alternative By Ell Smith | Published 2017-07-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/sparkling-blackberry References: [izze](http://www.izze.com/products/izze-sparkling-blackberry-2/#crl8-gallery) This sparkling blackberry drink combines the delicious flavors of the fruity treat, with tangy tongue-tickling bubbles. The sparkling juice by IZZE drinks excites the senses and wakes up the taste buds. Packaged in both a cool glass bottle, or sleek and compact can, this summer-ready drink is an ideal [non-alcoholic alternative](https://www.trendhunter.com/trends/maison-perrier-chic-sparkling-beverage) to sip on at barbecues, or summer sporting events. Both cool and refreshing the blackberry flavored product is packed with 70% pure fruit juice and a burst of [sparkling water](https://www.trendhunter.com/trends/antioxidant-sparkling-waters). No added sugar, high-fructose corn syrup, preservatives or caffeine has been added to this sparkling drink leaving only room for fresh, natural flavors. When mixed with alcohol, this vibrant beverage would make the [perfect cocktail companion](https://www.trendhunter.com/trends/bubly-sparkling-waters).The small, portable bottle can easily be thrown into any backpack, serving as the perfect cottage weekend, or park picnic accessory. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 39% | Activity: 45% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Non-alcoholic Sparkling Drinks:** The rising trend of non-alcoholic drinks with a fizzy appeal presents opportunities for new flavors and innovative packaging. - **Natural Ingredients:** The emphasis on using fresh, natural ingredients in sparkling juice products provides opportunities for organic and sustainable sourcing. - **Convenient Packaging:** Innovative packaging options, such as compact cans and portable bottles, are in demand for on-the-go consumption of sparkling juices. ### Who This Affects Most - **Beverage Industry:** The growing market for non-alcoholic sparkling drinks presents opportunities for new beverage companies to enter the industry. - **Food Industry:** As consumers seek healthier options, the food industry can expand into producing natural and organic sparkling juice products. - **Packaging Industry:** The demand for innovative packaging designs in the sparkling juice market presents opportunities for packaging companies to create customizable options. ## Related on Trend Hunter - [Non-Alcoholic Cucumber Bubblies](https://www.trendhunter.com/trends/cucumber-bubbly.md) - [Celebratory Non-Alcoholic Beverages](https://www.trendhunter.com/trends/le-fizz.md) - [Kid-Friendly Bubbly Beverages](https://www.trendhunter.com/trends/sparkling-juice-drink.md) - [Bubbly Canned Superdrinks](https://www.trendhunter.com/trends/shrubbly.md) - [Sparkling Sugar-Free Squash Drinks](https://www.trendhunter.com/trends/ribena-zero-sugar-sparkling.md) - [Energy-Balancing Sparkling Beverages](https://www.trendhunter.com/trends/good-idea-sparkling-water.md) - [School-Compliant Sparkling Fruit Juices](https://www.trendhunter.com/trends/belvoir-farm-fruitz.md) - [Spiked Sparkling Lemonades](https://www.trendhunter.com/trends/spiked-strawberry-lemonade.md) - [Non-Alcoholic Blackberry Sangrias](https://www.trendhunter.com/trends/blackberry-sangria.md)