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# Sparkling Apple Juices
Trader Joe's Sparkling Pressed Apple Juice Beverage is Crisp and Refreshing

By Laura McQuarrie | Published 2017-12-29 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sparkling-apple-juice
References: [traderjoes](https://www.traderjoes.com/digin/post/sparkling-pressed-apple-juice-beverage)

[Trader Joe's](https://www.trendhunter.com/trends/sparkling-white-tea-with-pomegranate-juice) recently unveiled a [sparkling apple juice beverage](https://www.trendhunter.com/trends/pip-organic-apple-fizz) in a can that offers a light and refreshing alternative to apple juice and [alcoholic beverages](https://www.trendhunter.com/trends/1868-berry-blush-hard-cider).

Trader Joe’s Sparkling Pressed Apple Juice Beverage is made with a blend of Braeburn, Gala, and Granny Smith apples, which gives it a taste that is slightly sweet and tart. Although there are many apple-based beverages on the market this one is said to have a truly distinct mouthfeel.

Trader Joe's notes that its new beverage is "not quite juice and not quite cider," offering a formula that's 70% cold-pressed apple juice and 30% sparkling water. As such, it is said to be a less sweet alternative to regular apple juice, but also an indulgent and crisp choice over still drinks.

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 28% | Activity: 31% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **Sparkling Beverages:** Opportunity for creating innovative sparkling beverages using unique fruit blends.
- **Alternative Fruit Juices:** Opportunity for developing fruit juices that offer a distinct mouthfeel and taste.
- **Hybrid Beverages:** Opportunity for combining different beverage categories to create unique and indulgent choices.

### Sectors Adopting This

- **Beverage Manufacturing:** Opportunity for beverage manufacturers to expand their product lines with sparkling fruit juices.
- **Juice and Cider Industry:** Opportunity for the juice and cider industry to innovate by offering less sweet and more refreshing options.
- **Retail and Distribution:** Opportunity for retailers to diversify their product offerings by stocking unique and indulgent hybrid beverages.

## Related on Trend Hunter

- [Sparkling Pomegranate Teas](https://www.trendhunter.com/trends/sparkling-white-tea-with-pomegranate-juice.md)
- [Sparkling Guava Juices](https://www.trendhunter.com/trends/sparkling-guava-juice.md)
- [Sparkling Pomegranate Drinks](https://www.trendhunter.com/trends/sparkling-pomegranate-punch-beverage.md)
- [Organic Apple Juice Boxes](https://www.trendhunter.com/trends/organic-apple-juice-beverage.md)
- [Sparkling Rosé Tea Beverages](https://www.trendhunter.com/trends/organic-sparkling-ros-tea-beverage.md)
- [Honeycrisp Apple-Based Ciders](https://www.trendhunter.com/trends/honeycrisp-apple-cider.md)
- [Sparkling Pink Lemonades](https://www.trendhunter.com/trends/french-market-sparkling-pink-lemonade.md)
- [Clementine-Infused Sparkling Waters](https://www.trendhunter.com/trends/sparkling-water-cranberry-clementine.md)
- [Mandarin Orange Sparkling Waters](https://www.trendhunter.com/trends/mandarin-orange-sparkling-water.md)
