# Educational Toy Subscriptions Spark Box Toys' Rental Service Entertains and Educates By Laura McQuarrie | Published 2015-03-12 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/spark-box References: [popsugar](http://www.popsugar.com/moms/Kids-Subscription-Services-22537558) & [sparkboxtoys](https://www.sparkboxtoys.com/) Knowing that kids have a tendency to quickly become disinterested with the toys they play with, Spark Box Toys was set up as a [rental service](https://www.trendhunter.com/trends/personalized-book-subscription-service). Targeting young kids under the age of four, the service delivers a new batch of toys for kids every few weeks. These toys are carefully selected so that they are suited to a child's age and skill level, making sure that development happens as a byproduct of entertainment. Since Spark Box Toys covers shipping both ways, parents will love that there's no clutter left behind in the home. Parents will also appreciate that a box will arrive with toys that have been deep cleaned, along with everything needed for play, including batteries or travel bags. To keep the assortment fresh, after a while, toys are removed from circulation and are donated to schools. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 77% | Activity: 55% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### Why This Trend Is Growing - **Educational Toy Subscriptions:** The demand for educational toy subscriptions will continue to grow as parents look for both entertainment and educational value for their children. - **Sharing Economy for Toys:** The toy rental service is an example of how the sharing economy can disrupt the traditional toy industry, with potential for more innovative models. - **Personalized Toy Selection:** The personalized selection of toys based on children's ages and skills offers an opportunity for more technology-driven solutions in the toy industry. ### Industries Being Reshaped - **Toy Rental:** Toy rental services like Spark Box Toys are poised to challenge traditional toy retail, and present new revenue streams. - **Educational Toy Manufacturing:** Educational toy manufacturers can capitalize on the demand for smart, engaging and age-appropriate toys that offer learning outcomes. - **Logistics and Delivery:** As toy rental services grow in popularity, logistics and delivery providers will have to adapt their services and capabilities to serve this new market. ## Related on Trend Hunter - [Children's STEM Subscription Boxes](https://www.trendhunter.com/trends/engino-stem-club.md) - [STEM Subscription Crates](https://www.trendhunter.com/trends/kiwico.md) - [Math Project Subscription Services](https://www.trendhunter.com/trends/zoomybox.md) - [Preschool Gaming Subscriptions](https://www.trendhunter.com/trends/piknik-app.md) - [Multisensory Toy Boxes](https://www.trendhunter.com/trends/janod-box.md) - [Creative STEM-Based Toys](https://www.trendhunter.com/trends/jitterygit.md) - [Africa-Themed STEM Crafts](https://www.trendhunter.com/trends/teni-and-tayo.md) - [Toddler Off-Screen Audio](https://www.trendhunter.com/trends/ms-rachel-tonie.md) - [Screen-Free Entertainment Toys](https://www.trendhunter.com/trends/toniebox-2.md)