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# Plant-Based East Asian Ribs
'Plant Power' Has Launched a New Flavor of Its Plant-Based Spare Ribz

By Colin Smith | Published 2022-01-05 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/spare-ribz
References: [vegconomist](https://vegconomist.com/products-and-launches/plant-power-launches-oriental-spare-ribz-and-smoked-tempeh-block-in-the-uk/) & [plant-power](https://www.plant-power.co.uk/products/tempeh-spare-ribz-oriental)

![Plant-Based East Asian Ribs](https://cdn.trendhunterstatic.com/thumbs/467/spare-ribz.jpeg)

'[Plant Power](https://www.trendhunter.com/trends/plant-power),' the premier retailer for tempeh products based in the United Kingdom, has added a new flavor option for its 'Spare Ribz.' The '[Tempeh Spare Ribz](https://www.trendhunter.com/trends/peri-peri-tempeh) - Oriental' has a sauce that is influenced by Schezwan flavor pallets. The sauce is thick and sticky with a sweet and sour taste, a strong aroma, and just the right amount of spice. Plus, due to these ribs being [plant-based](https://www.trendhunter.com/trends/tiba-tempeh-smoky-block), there are no bones, making preparation and consumption simple and easy.

Plant Power is also continuing its previous commitment to plant one tree in Mozambique per order placed, so this applies to its newest Spare Ribz. Since Plant Power has made this commitment, it has successfully planted over 1,500 mangrove trees in order to offset its carbon emissions.

Image Credit: Plant Power

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 29% | Activity: 62% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Key Themes Behind This Trend

- **Plant-based Meat Alternatives:** The rise of plant-based meat alternatives shows a major opportunity for disruptive innovation in the food industry, especially with the success of Plant Power in UK market.
- **Asian-inspired Cuisine:** As consumers demand international flavors and unique taste experiences, there is an opportunity for innovative products that bring a blend of traditional and modern Asian cuisine, like Plant Power's Oriental Spare Ribz.
- **Sustainability-focused Marketing:** Plant Power's commitment to plant one tree for every order placed shows an opportunity for companies to create meaningful and sustainable branding campaigns to appeal to eco-conscious consumers.

### Where This Applies

- **Plant-based Food:** The demand for plant-based meat alternatives has been growing in recent years, and companies like Plant Power are showing that there is still room for disrupting the market with new flavors and innovative products.
- **Asian Cuisine:** As consumers seek out authentic and unique cuisine, the Asian food industry has an opportunity to create new flavors and experiences that blend traditional recipes with modern techniques and ingredients.
- **Sustainable Retail:** With the rise of eco-conscious consumerism, retailers have an opportunity to promote their sustainability efforts and appeal to consumers who prioritize environmentally-friendly products and practices, like Plant Power's commitment to planting trees for every order.

## Related on Trend Hunter

- [Bone-In Vegan Ribs](https://www.trendhunter.com/trends/premium-plant-based-ribs.md)
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- [Marinated Plant-Based Ribs](https://www.trendhunter.com/trends/vemondo-vegan-ribs.md)
- [Plant-Based Rib Sandwiches](https://www.trendhunter.com/trends/the-veggrib.md)
- [Swicy Plant-Based Tenders](https://www.trendhunter.com/trends/plant-based-sweet-chilli-tenders.md)
- [Plant-Based Pulled Meat Products](https://www.trendhunter.com/trends/chunk-pulled-products.md)
