# Spanking For Pudding La Nouvelle Justine Restaurant Serves Food in Dog Bowls By Cowbag | Published 2009-04-27 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/spankings-for-pudding-sm-fetish-restaurant References: [cakeheadlovesevil](http://cakeheadlovesevil.wordpress.com/2009/04/27/fetish-dining/) This has got to be one of the strangest restaurant themes I have come across - La Nouvelle Justine is an S&M styled restaurant in New York for those who like a side of pain and humiliation served with their dinner. Guests sit in ‘adult high chairs’ and are served by slaves, not waitresses. Instead of plates, food is served in [dog bowls](https://www.trendhunter.com/trends/cesar-restaurant-weekend-2025). [Pudding](https://www.trendhunter.com/trends/christmas-cookie-pudding) is a size nine stiletto heel filled with fresh fruit, served to you by a dominatrix. Oh, and random spankings of guests also takes place to add to the atmosphere. Paddles, chokers and collars are sold in the shop - a world away form traditional restaurant-branded key rings and t-shirts. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 66% | Activity: 76% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### What Makes This Trend Stand Out - **S&M Themed Restaurants:** Opportunity for restaurants to explore unique and unconventional dining experiences, incorporating elements of pain and humiliation. - **Alternative Food Presentation:** Innovative ways to serve food, such as using dog bowls and unconventional containers, to create a memorable dining experience. - **Experiential Dining:** Creating immersive and interactive dining experiences, where guests are engaged through interactive elements like spankings and role-playing. ### Sectors Adopting This - **Hospitality:** Hotels and restaurants can adopt the S&M themed concept to attract adventurous and open-minded customers, offering a one-of-a-kind experience. - **Food and Beverage:** Food establishments can experiment with unconventional food presentation methods, like serving in dog bowls, to stand out and create a unique dining offering. - **Retail:** The sale of BDSM-themed merchandise, such as paddles, chokers, and collars, can provide a niche market opportunity for shops catering to alternative lifestyles. ## Related on Trend Hunter - [Dilapidated Mansion-Themed Restaurants](https://www.trendhunter.com/trends/le-courage.md) - [Feline-Themed Restaurants](https://www.trendhunter.com/trends/gatto-bianco.md) - [Playful Restaurant Pop-Ups](https://www.trendhunter.com/trends/restaurant-of-imagination.md) - [Seasonal Pet-Friendly Menus](https://www.trendhunter.com/trends/pet-friendly-menu.md) - [Canine-Friendly Restaurant Menus](https://www.trendhunter.com/trends/cafe-villa.md) - [Playfully Designed Cheeky Restaurants](https://www.trendhunter.com/trends/dont-tell-dad.md) - [Pet-Pleasing Delivery Menus](https://www.trendhunter.com/trends/deliveroo-and-french-bandit.md) - [Fine Dining QSR Pop-Ups](https://www.trendhunter.com/trends/kfc-degustation.md) - [Dog-Focused Food Trucks](https://www.trendhunter.com/trends/french-cuisine-for-dogs.md)