# Spa-Themed Amusement Parks Beppu's 'Spamusement Park Project' Will Use the Town's Hot Springs By Joey Haar | Published 2016-11-29 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/spamusement-park-project References: [sploid.gizmodo](http://sploid.gizmodo.com/an-amusement-park-thats-also-a-giant-spa-is-obviously-t-1789429176) & [en.rocketnews24](http://en.rocketnews24.com/2016/11/25/japanese-mayor-responds-to-public-after-spamusement-park-onsen-video-reaches-1-million-views/) Theme parks are usually centered around movie franchises or popular rides, but the 'Spamusement Park Project' set to be built in Beppu, Japan, is a very different type of theme park. The project, which was suggested and later approved by the city's mayor, will build a massive spa-themed amusement park in the town. Though such a concept might seem bizarre, Beppu is the perfect city to host a spa-themed amusement park. The town has the world's highest yield of [natural hot spring water](https://www.trendhunter.com/trends/wulingshan-eye-stone-spring-spa). Using that natural resource, Beppu will build an entire park that combines the relaxation of a [hot spring retreat](https://www.trendhunter.com/trends/indooroutdoor-bathhouse-facility) with the fun and games of a carnival theme park. The idea became a reality after the town council released a video depicting the concept that has since gone viral. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 9% | Activity: 55% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures) ## Key Themes ### Why This Trend Is Growing - **Spa-themed Amusement Parks:** Disruptive innovation opportunity: Creating unique experiences by combining relaxation and entertainment. - **Hot Springs Tourism:** Disruptive innovation opportunity: Developing attractions that capitalize on natural resources, like hot springs, to attract visitors. - **Viral Marketing in Tourism:** Disruptive innovation opportunity: Leveraging creative, viral marketing campaigns to promote unique destination concepts like a spa-themed amusement park. ### Industries Being Reshaped - **Hospitality and Tourism:** Disruptive innovation opportunity: Introducing innovative attractions or concepts that enhance the overall visitor experience. - **Entertainment and Recreation:** Disruptive innovation opportunity: Incorporating unique themes or experiences into traditional amusement park settings. - **Marketing and Advertising:** Disruptive innovation opportunity: Utilizing viral marketing strategies to generate buzz and attract customers to unique tourist destinations. ## Related on Trend Hunter - [Ultra-Immersive Spa Experiences](https://www.trendhunter.com/trends/spa-dome.md) - [Vibrant Luxury Theme Parks](https://www.trendhunter.com/trends/luxury-theme-park.md) - [Living Waterslide Wellness Resorts](https://www.trendhunter.com/trends/therme-manchester-wellness-resort.md) - [Wellness Destination Openings](https://www.trendhunter.com/trends/zion-canyon-hot-springs.md) - [Beer-Filled Bath Spas](https://www.trendhunter.com/trends/bath-barley-spa.md) - [Martini-Themed Spa Experiences](https://www.trendhunter.com/trends/porn-spa-martini-experience.md) - [City-Based Resort Expansions](https://www.trendhunter.com/trends/fufu-tokyo-ginza.md) - [Americana Theme Parks](https://www.trendhunter.com/trends/american-heartland.md) - [Cultural Japa Pavilions](https://www.trendhunter.com/trends/japa-valley.md)