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# Infinitely Inflated Balls
The Spalding Neverflat Basketball Goes a Year Without Fill-Ups

By Meghan Young | Published 2011-06-09 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/spalding-neverflat-basketball
References: [uncrate](http://uncrate.com/stuff/spalding-neverflat-basketball/) & [spalding](http://www.spalding.com/neverflat.php)

Although the [NBA](https://www.trendhunter.com/trends/3dprinted-airless-basketball) season may soon be coming to a close, street ball is just gearing up thanks to the improving weather, and that means players will want to get their hands on the [latest sports equipment](https://www.trendhunter.com/trends/offwhite-co-wilson) out there, which in this case, is the Spalding Neverflat Basketball. This revolutionary basketball will ensure that you always have an inflated ball at hand when you are either heading to a game or spontaneously [shooting hoops](https://www.trendhunter.com/trends/lego-play-arena).

Essentially, the Spalding Neverflat Basketball boasts new technology like a membrane designed to improve pressure retention and repel air molecules, NitroFlate molecules injected into the ball to form a protective barrier against air seepage and a specially designed valve with cap.

Priced between $29 and $34, the Spalding Neverflat Basketball is guaranteed to go at least a year between fill-ups.

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 7% | Activity: 51% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Inventions](https://www.trendhunter.com/inventions)

## Key Themes

### What's Driving This Trend

- **Improved Pressure Retention:** Opportunity for companies to develop new technologies and materials for sports equipment with enhanced pressure retention capabilities.
- **Air-seepage Protection:** Potential for companies to create innovative methods or materials to prevent air seepage in various products, not limited to sports equipment.
- **Extended Maintenance Intervals:** Opportunity for businesses to explore product designs and technologies that offer extended maintenance intervals, reducing the need for frequent refills or replacements.

### Who This Affects Most

- **Sports Equipment Manufacturing:** Disruptive innovation opportunities for manufacturers to incorporate advanced technologies and materials for improved performance and convenience.
- **Inflatable Product Industry:** Possibility for companies in the inflatable product industry to develop air-seepage protection methods or materials, enhancing product durability and customer satisfaction.
- **Maintenance Products and Services:** Potential for businesses specializing in maintenance products and services to explore extended maintenance interval solutions for various consumer goods.

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