# Rocket Ship Potato Mashers The Space Masher Elevates Any Cooking Experience By Ell Smith | Published 2017-09-06 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/space-masher References: [yankodesign](http://www.yankodesign.com/2017/09/05/on-a-potato-mashin-mission/) & [ototodesign](https://www.ototodesign.com/) The Space Masher is a galactic [potato masher](https://www.trendhunter.com/trends/3d-potato-bites) that's elevating [tedious kitchen-related tasks](https://www.trendhunter.com/trends/ototo-and-everyplate) with its quirky, spaceship design. This rocket ship design features a white stem that flowers into a grated base, allowing one to prepare potatoes in a manner that's as enjoyable as it is simple. The charming design of the Space Masher creates the impression of a [rocket launching into space](https://www.trendhunter.com/trends/night-light-projectors), as the fluffy clouds of potatoes resemble billows of smoke. OTOTO, the design company behind the Space Masher, continuously focus on enhancing its products with visuals, to create a bond between products and experiences that are both whimsical and full of charm. This particular design inspires cooks to enjoy their time in the kitchen, while encouraging children to get involved too. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 50% | Activity: 54% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Novelty Kitchen Tools:** Designing quirky and unique kitchen tools, such as the Space Masher, can create a personalized experience and add value to monotonous kitchen tasks. - **Experience-driven Products:** Creating kitchen tools that enhance the overall cooking experience, such as the Space Masher, can create greater customer loyalty and satisfaction. - **Design-first Approach:** Designing products with an emphasis on visual and aesthetic appeal, such as the Space Masher, can set a brand apart from competitors and create a strong emotional connection with customers. ### Industries Being Reshaped - **Kitchenware Industry:** The kitchenware industry can benefit from innovating new designs, such as the Space Masher, to promote a renewed excitement around cooking and increase customer engagement. - **Consumer Goods Industry:** Incorporating unique and visually appealing designs, such as the Space Masher, into various consumer goods industries can create strong brand recognition and differentiation from competitors. - **Children's Toy Industry:** Products like the Space Masher can be used as a bridge between the kitchen and children's playtime, promoting interaction and imaginative play while encouraging children to get involved in cooking. ## Related on Trend Hunter - [Space-Themed Kitchen Appliances](https://www.trendhunter.com/trends/the-fooding.md) - [Playful Space-Themed Desserts](https://www.trendhunter.com/trends/spacethemed-dessert.md) - [Space-Inspired Toy Collections](https://www.trendhunter.com/trends/space-collections.md) - [Piston-Powered Garlic Presses](https://www.trendhunter.com/trends/garlic-rocket-one.md) - [Sci Fi-Themed Popcorn Machines](https://www.trendhunter.com/trends/death-star-popcorn.md) - [Multi-Functional Pasta Spoons](https://www.trendhunter.com/trends/multifunctional-pasta-spoon.md) - [Rocket Design-Inspired Skillets](https://www.trendhunter.com/trends/fireup-skillet.md) - [Shareable Potato Foodservice Products](https://www.trendhunter.com/trends/mini-mashers.md) - [Zero Gravity-Dining Tableware](https://www.trendhunter.com/trends/zero-microgravity.md)