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# Cartoon-Themed Treat Ranges
The Ferrara Space Jam: A New Legacy Treats Come in Several Options

By Michael Hemsworth | Published 2021-06-15 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/space-jam-a-new-legacy-treats
References: [chewboom](https://www.chewboom.com/2021/06/12/ferrara-unveils-space-jam-a-new-legacy-themed-treats/) & [ferrarausa](https://www.ferrarausa.com)

The Ferrara Space Jam: A New Legacy treats have been announced by the brand to help commemorate the upcoming film and offer fans a themed way to indulge their sweet tooth.

The treat collection includes a number of varieties from brands such as Nerds, [Trolli](https://www.trendhunter.com/trends/rick-and-morty-trolli-sour-brite-crawlers), [Keebler](https://www.trendhunter.com/trends/ferrero-despicable-me-4) and [SweeTarts](https://www.trendhunter.com/trends/sweetarts-gummy-fruity-splitz) that are all themed with the film in mind. This includes Trolli Sour Sneaks x Space Jam, Trolli Sour Brite Crawlers x Space Jam, Keebler Chips Deluxe Original x Space Jam, Nerds Big Chewy x Space Jam, SweeTarts Mini Chewy x Space Jam, SweeTarts Cherry Punch Soft and Chewy Ropes x Space Jam and the Space Jam: A New Legacy Sweet Variety Treats.

The Ferrara Space Jam: A New Legacy treats are rolling out to retailers starting in mid-July 2021.

Image Credit: Ferrara

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 27% | Activity: 64% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What's Driving This Trend

- **Themed Treat Collections:** Companies can take advantage of movie and TV collaborations to create themed treat collections.
- **Collaborative Branding:** Collaborating with other brands can lead to unique and culturally-relevant product offerings.
- **Pop Culture Tie-ins:** Incorporating pop culture references into products can generate excitement and interest among fans.

### Who This Affects Most

- **Food and Beverage:** The food and beverage industry can partner with entertainment companies to create themed products for fans.
- **Marketing and Advertising:** Marketing and advertising companies can help create unique collaborative campaigns between brands.
- **Entertainment:** Entertainment companies can expand their reach by partnering with different industries to promote their intellectual property.

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