# Retro Streetwear Capsules The Wind and Sea Space Jam 30th Anniversary Collection Boasts Sportswear By Amy Duong | Published 2026-01-14 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/space-jam-30th-anniversary References: [windandsea.jp](http://windandsea.jp/)  The Wind And Sea Space Jam 30th anniversary collection is a [capsule apparel and accessories range](https://www.trendhunter.com/trends/bape-x-medicom-toy-30th) created by [Tokyo-based streetwear brand Wind And Sea](https://www.trendhunter.com/trends/wind-and-sea-and-kappa) to mark three decades since the 1996 release of the film Space Jam. The collection draws on a 1990s sports aesthetic and features graphic prints of Tune Squad characters, including Bugs Bunny, alongside the film’s iconic logo. Items in the series include zip-up hoodies, sweatshirts, track pants, graphic T-shirts, and key holders that incorporate [basketball-inspired elements](https://www.trendhunter.com/trends/basketball-series) and bold retro graphics. The color palette and silhouettes reflect classic streetwear and athletic influences tied to the original movie era. An early-access pop-up event for the collection is scheduled at Shibuya Parco in Tokyo from January 15 to January 20, featuring a basketball goal challenge with opportunities to receive exclusive stickers and character appearances on January 17 and 18. Image Credit: WIND AND SEA ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 39% | Activity: 38% | Freshness: 61% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) ## Key Themes ### Key Themes Behind This Trend - **Nostalgic Streetwear Revival:** A resurgence of 1990s-inspired designs is gaining traction in fashion, as consumers seek sentimental connections with iconic pop culture elements. - **Character-centric Apparel:** Apparel featuring beloved animated characters is tapping into consumer nostalgia and offering novel fashion experiences. - **Limited-edition Pop-ups:** Short-term retail events with exclusive merchandize and interactive activities create unique consumer engagement opportunities. ### Where This Applies - **Fashion and Apparel:** The integration of cultural references within clothing lines is paving the way for unique collections that merge entertainment and style. - **Entertainment Merchandise:** Collaboration between film franchises and fashion brands is forming innovative ways to market film-themed products. - **Retail and Pop-up Stores:** Temporary retail spaces are enhancing brand presence and providing limited-edition experiences that attract and retain customer interest. ## Related on Trend Hunter - [Minimalist AI Jewelry Lines](https://www.trendhunter.com/trends/minimalist-ai-jewelry.md) - [Anime Anniversary Fashion](https://www.trendhunter.com/trends/initial-d-x-blackeyepatch.md) - [Advanced AI-Integrated Eyewear](https://www.trendhunter.com/trends/memomind-smart-glasses.md) - [Comfortable Casual Lifestyle Shoes](https://www.trendhunter.com/trends/casual-lifestyle-shoe.md) - [Aviation-Inspired Fashion](https://www.trendhunter.com/trends/air-racing-club.md) - [Limited-Edition City-Inspired Capsules](https://www.trendhunter.com/trends/the-city-capsule-collection.md) - [Cinematic 1920s-Inspired Fashion Capsules](https://www.trendhunter.com/trends/salvatore-ferragamo-prefall-2026.md) - [Cost-Conscious Activewear Collections](https://www.trendhunter.com/trends/primark-activewear-range.md) - [Basketball Athlete-Backed Water Campaigns](https://www.trendhunter.com/trends/skylar-diggins.md)