# Retro Gamer Graffiti The Space Invaders Mosaic is Aiming for World Domination By Alex Scott | Published 2010-03-04 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/space-invaders-mosaic References: [behance.net](http://www.behance.net/Gallery/Space-Invaders-Paris/441332) & [flickr](http://www.flickr.com/photos/vitormazon) Be warned: Paris, along with many other cities, is being taken over by [8-bit aliens](https://www.trendhunter.com/trends/riki-8bit-game-collection)! Actually it's just the work of a French artist known as Invader and his collection, the Space Invaders mosaic. He started back in 1998 with Paris and since then has moved on to tag multiple [urban areas](https://www.trendhunter.com/trends/peace-love-joy) with well known video game icons. The locations chosen for the Space Invaders mosaic are not done at random; in fact, they contain a specific order and plan. In Montpellier, for instance, the artist planned out many different locations for his pieces so that when you look at a map, the points take the form of a giant Space Invader character. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 33% | Activity: 26% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Graffiti](https://www.trendhunter.com/graffiti) ## Key Themes ### What's Driving This Trend - **Retro Gaming Art:** The emerging trend of artists using nostalgic video game imagery in their public art installations presents opportunities for partnerships with gaming companies and interactive marketing campaigns. - **Geo-tagged Public Art:** The trend of artists creating public art installations that are designed to be experienced as one cohesive piece from a geographical perspective presents opportunities for location-based advertising and augmented reality experiences. - **Graffiti-style Mosaics:** The trend of creating street art using mosaic techniques and vibrant colors presents opportunities for interactive, immersive branding campaigns in urban areas. ### Who This Affects Most - **Gaming:** Gaming companies can partner with retro gaming-inspired artists to create unique promotional events and campaigns that tap into nostalgia and gaming culture. - **Advertising:** Brands can leverage geo-tagging technology in public art installations to create location-based marketing campaigns that engage consumers in interactive, immersive experiences. - **Art:** Mosaic street art is an emerging art form that presents opportunities for artists to participate in public art installations, collaborate with brands, and create immersive experiences. ## Related on Trend Hunter - [Video Game-Themed Pixel Paintings](https://www.trendhunter.com/trends/pixel-art-collection.md) - [Global Pixel Canvas](https://www.trendhunter.com/trends/wplace.md) - [Retro Gaming Wearables](https://www.trendhunter.com/trends/space-invaders-my-play-watch.md) - [Meta Mobile Gaming Consoles](https://www.trendhunter.com/trends/nintendo-switch-small-invader.md) - [Retro Pixelated Cafe Collections](https://www.trendhunter.com/trends/bearista-game.md) - [Colorful Contemporary Furniture](https://www.trendhunter.com/trends/stellar-works.md) - [Pizza-Themed Arcade Games](https://www.trendhunter.com/trends/slice-hunter.md) - [Retro Gaming Room Experiences](https://www.trendhunter.com/trends/retro-gaming-box.md) - [Digital Graffiti NFTs](https://www.trendhunter.com/trends/graffiti-wall-collection.md)