# Geeky Gamer Coolers Stay Chilled During Heat Waves with the Space Invaders Ice Tray By Leslie Chen | Published 2011-06-02 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/space-invaders-ice-tray References: [incrediblethings](http://www.incrediblethings.com/food/space-invaders-just-want-to-keep-your-drink-cold/) & [storetwenty3.bigcartel](http://storetwenty3.bigcartel.com/product/space-invaders-ice-tray-pre-order) Cool down this summer in gaming fashion with the Space Invaders Ice Tray. Designed with mini versions of the alien enemy, the ice tray is a dream come true for lovers of the [old school game](https://www.trendhunter.com/trends/walls-x-minecraft-ice-cream). Instead of spending hours fighting them, why not make friends with the aliens and take a sip of some [ice cold lemonade](https://www.trendhunter.com/trends/cool-can) via the Space Invaders Ice Tray. Even if you're not a big fan of the '80s video game, these [unconventional ice cubes](https://www.trendhunter.com/trends/cocktail-ice-sets) are sure to bring a smile to your face while they try to look evil in their miniscule size. Take a spin with the Space Invaders Ice Tray and you can be the most talked about person on the block with the funkiest ice cubes. ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 12% | Activity: 20% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home) ## Key Themes ### What's Driving This Trend - **Novelty Ice Trays:** Opportunity for disruptive innovation in creating unique ice trays based on popular culture, sports, and other interests. - **Gaming-inspired Housewares:** Opportunity for disrupting the housewares industry by creating products based on popular video games and gaming culture to appeal to young audiences. - **Nostalgic Products:** There is an opportunity for disrupting the market with products that tap into nostalgia, like the Space Invaders Ice Tray, for a fun and nostalgic appeal. ### Who This Affects Most - **Housewares:** The housewares industry has an opportunity to create and market products designed around popular video games and gaming culture that appeal to young audiences, like geeky ice trays. - **Food and Beverage:** The food and beverage industry has an opportunity to tap into the trend towards novelty ice trays and create branded ice cubes to add a fun touch to drinks. - **Consumer Goods:** Opportunity for the consumer goods industry to develop more nostalgic products like the Space Invaders Ice Tray, which appeal to consumers' memories of popular culture from earlier decades. ## Related on Trend Hunter - [Star-Shaped Ice Cubes](https://www.trendhunter.com/trends/star-shaped-ice-cubes.md) - [Drink-Shaped Gaming Devices](https://www.trendhunter.com/trends/gaming-devices.md) - [Retro Gaming Wearables](https://www.trendhunter.com/trends/space-invaders-my-play-watch.md) - [Star-Shaped Beer Ice Cubes](https://www.trendhunter.com/trends/beer-ice-cube.md) - [Rapid-Chilling Beverage Holders](https://www.trendhunter.com/trends/portable-drink-cooler.md) - [Liquid Metal Smartphone Coolers](https://www.trendhunter.com/trends/redmagic-vc-cooler-6.md) - [Stylish Ice Molds](https://www.trendhunter.com/trends/cocktail-ice-sets.md) - [Cooling-Equipped Gamer Chairs](https://www.trendhunter.com/trends/x-comfort-air.md) - [Thermoelectric Smartphone Coolers](https://www.trendhunter.com/trends/cryo-phone-cooler.md)