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# Savory Southwestern Entrée Toppings
Moe's Southwest Grill x Cheez-It Introduce a Cheesy Option

By Debra John | Published 2024-09-03 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/southwestern-entre
References: [prnewswire](https://www.prnewswire.com/news-releases/moes-southwest-grill-and-cheez-it-bring-on-the-cheesy-crunch-302234415.html) & [moes](https://www.moes.com/1)

![Savory Southwestern Entrée Toppings](https://cdn.trendhunterstatic.com/thumbs/544/southwestern-entre.jpeg)

Beginning September 3, [Moe’s Southwest Grill](https://www.trendhunter.com/trends/limitedtime-protein) introduces '[Cheez-It Original Crackers](https://www.trendhunter.com/trends/cheezit-pizzas)' as a new topping option for Southwestern Entrées. Guests can add these crackers to "their Burrito, Bowl, Stack, Nachos, Quesadillas, or Tacos at no additional cost, while supplies last." Additionally, Cheez-It crackers can be requested on the side to enhance 'Moe’s Famous Queso' with a crunchy texture and an added depth of cheese flavor.

Moreover, Moe’s Southwest Grill offers a diverse selection of "over 20 fresh and complimentary ingredients, including roasted corn salsa, grilled onions, peppers, and a variety of sauces and protein options; this new topping option provides an extra layer of customization, allowing guests to personalize their meals with a unique and familiar snack." Overall, this promotion aims to enhance the dining experience with additional cheese flavor and texture.

Image Credit: Moe's Southwest Grill

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 38% | Activity: 36% | Freshness: 27%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What Makes This Trend Stand Out

- **Crossover Snack Integrations:** Incorporating popular snack foods into entrées boosts menu appeal and provides a nostalgic yet innovative dining experience.
- **Customization-focused Dining:** The ability to personalize meals with a wide range of toppings and ingredients enhances customer satisfaction and loyalty.
- **Enhanced Texture Offerings:** Adding crispy elements like crackers to soft food items introduces a new sensory dimension to culinary experiences.

### Sectors Adopting This

- **Food Service:** Restaurants can attract diverse clientele by expanding menu options to include familiar and beloved snack brands.
- **Snack Foods:** Collaborations with food service outlets provide snack manufacturers with novel ways to reach consumers and drive brand engagement.
- **Hospitality:** Hotels and event venues can enhance their food offerings by integrating recognizable snack products into their dish customization options.

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