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# Smoky Pull Pork Sandwiches
Tim Hortons' New Southwest Pulled Pork is Available as a Wrap or Panini

By Katherine Pendrill | Published 2016-10-21 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/southwest-pulled-pork
References: [chewboom](http://www.chewboom.com/2016/09/27/tim-hortons-introduces-new-southwest-pulled-pork-panini-wrap/) & [timhortons](http://www.timhortons.com/ca/en/menu/new-tastes.php?openmode=10243&utm_campaign=southwestpulledpork&utm_source=homepage_en&utm_medium=owned)

While Tim Horton's has long been known for its [signature coffee and sugary-sweet donuts](https://www.trendhunter.com/trends/canadiana-donut-menu), the Canadian coffee shop chain is now expanding into more savory offerings with the addition of [Southwest](https://www.trendhunter.com/trends/southwest-bacon-whopper-sandwich) Pulled Pork to its menu.

Tim Hortons' new Southwest Pulled Pork consists of tender strips of pulled pork smothered in a [Smoky](https://www.trendhunter.com/trends/smoky-blt-quarter) Chipotle sauce. The pork is available in a grilled tortilla alongside lettuce, onion, tomatoes, cheese and sauteed peppers or on a soft ciabatta bun with just cheese, onions and sauteed peppers. Both can be ordered individually or paired with a drink and a side dish such as potato wedges for a compete meal.

The new pulled pork sandwich options help Tim Hortons cater to consumers who might normally overlook the chain when it comes to lunch or dinner time.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 43% | Activity: 3% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Expansion to Savory Offerings:** The addition of Southwest Pulled Pork to its menu shows Tim Hortons' commitment to expanding beyond just coffee and donuts.
- **Packaged Lunch Offerings:** Individual or paired orders of the Southwest Pulled Pork sandwich options could encourage competition against pre-packaged lunch options.
- **Customizable Offerings:** The ability to order the Southwest Pulled Pork sandwich with a grilled tortilla or soft ciabatta bun allows consumers increased flexibility and customization options.

### Sectors Adopting This

- **Fast Food Industry:** Tim Hortons' expansion into more savory offerings can cause disruption in the fast food industry, catering to lunch and dinner time customers.
- **Convenience Store Industry:** Expansion into packaged lunch offerings can provide opportunities to lure customers away from convenience stores and gas stations, and can increase sales in Tim Hortons' non-traditional locations, such as rest stops and highway service areas.
- **Casual Dining Industry:** The ability to customize the Southwest Pulled Pork sandwich options can help Tim Hortons compete against the offerings of casual dining restaurants.

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