# Southern Recipe Seafood Products Gorton's Seafood Southern Style Shrimp is Great for Appetizers By Michael Hemsworth | Published 2022-10-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/southern-style-shrimp References: [preparedfoods](https://www.preparedfoods.com/articles/127475-gortons-seafood-southern-style-shrimp) & [gortons](http://www.gortons.com/)  The [Gorton's Seafood](https://www.trendhunter.com/trends/seafood-branding) Southern Style Shrimp is a new addition to the brand's [shrimp product portfolio](https://www.trendhunter.com/trends/bon-cuisine-seafood-proteins) for consumers to pick up when looking for a deliciously indulgent appetizer or snack. The shrimp comes in 9.2-ounce boxes, and is crafted with shrimp covered in a coating achieved with buttermilk, Southern-inspired herbs and spices, and pepper. The shrimp is perfect as a pre-dinner snack, but is also versatile enough to be prepared and served as a [game day snack](https://www.trendhunter.com/trends/crunchy-shrimp), in a salad and more. The Gorton's Seafood Southern Style Shrimp will be launched in select markets this fall with a wider national distribution taking place early next year. The shrimp will come with a $6.99 price point and is a good source of protein. ## Trend Insights (Trend Hunter) - Score: 0.8/10 - Popularity: 5% | Activity: 5% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Southern-inspired Appetizers:** Creating new food products with a unique twist on traditional Southern cuisine to attract consumers looking for indulgent snacks. - **Convenient Snacking:** Developing more grab-and-go snacks for busy consumers who want a satisfying and protein-packed snack. - **Alternative Coatings:** Experimenting with new coatings for shrimp and other seafood products with unique flavors and ingredients to stand out in a crowded market. ### Industries Being Reshaped - **Food and Beverage:** Creating innovative and unique food products that cater to consumers' appetites for a variety of on-the-go or at-home snacks. - **Frozen Food:** Offering frozen seafood products with unique and tasty coatings that appeal to consumers looking for convenient, easy-to-make meals. - **Health and Wellness:** Developing healthy and protein-packed snacks for consumers who want to maintain an active and healthy lifestyle without compromising flavor. ## Related on Trend Hunter - [Air-Fried Frozen Seafood Products](https://www.trendhunter.com/trends/gortons-seafood-air-fried-range.md) - [Southern Recipe Frozen Shrimps](https://www.trendhunter.com/trends/prime-shrimp-new-orleans-style-bbq.md) - [Pickle-Brine Jumbo Shrimps](https://www.trendhunter.com/trends/seapak.md) - [Reimagined Gourmet Seafood Branding](https://www.trendhunter.com/trends/seafood-branding.md) - [Tail-Off Sauced Shrimp Flavors](https://www.trendhunter.com/trends/frozen-shrimp-soy-ginger.md) - [Cajun Cuisine Frozen Shrimps](https://www.trendhunter.com/trends/classic-cajun-style-shrimp.md) - [Comfort-Focused Frozen Seafood Offerings](https://www.trendhunter.com/trends/frozen-seafoods.md) - [Accessible Summertime Seafood Menus](https://www.trendhunter.com/trends/garlic-herb-shrimp.md) - [Restaurant-Inspired Frozen Seafoods](https://www.trendhunter.com/trends/seapak-dynamite-shrimp.md)