# Seasonal Free-From Pies Southern Roots Vegan Bakery Made Dairy-Free Desserts for the Holidays By Michael Hemsworth | Published 2024-12-18 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/southern-roots-vegan-bakery References: [snackandbakery](https://www.snackandbakery.com/articles/112737-southern-roots-vegan-bakery-debuts-pumpkin-apple-pies) & [southernrootsvegan](https://southernrootsvegan.com/products/vegan-pies)  The holidays have traditionally been a tough time for consumers who are vegetarian or vegan, but that's continuing to change year after year as seen with these new creations from brands like the [Southern Roots Vegan Bakery](https://www.trendhunter.com/trends/genetic-optimization). The brand has introduced a series of [holiday pies](https://www.trendhunter.com/trends/crumbl-thanksgiving-pies) perfect for helping consumers to accommodate their own dietary needs or those of their guests. The pies come in Apple Crumb and Pumpkin varieties, which are each crafted with a dairy-free, nut-free and soy-free recipe. Both pies are ready to enjoy upon being thawed to maximize ease of serving. The handcrafted, [free-from desserts](https://www.trendhunter.com/trends/oggs-treats) from the Southern Roots Vegan Bakery embrace tradition in a modernized way to help consumers enjoy classic treats in a worry-free manner. Image Credit: Southern Roots Vegan Bakery ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 39% | Activity: 48% | Freshness: 32% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Free-from Holiday Desserts:** Rising consumer demand for inclusive, allergen-free festive treats is reshaping holiday dessert offerings. - **Convenience in Ready-to-serve Pies:** The popularity of pre-prepared, easy-to-serve pies highlights the trend towards streamlining home entertaining. - **Modernization of Traditional Recipes:** Revamping classic recipes with modern dietary considerations appeals to consumers seeking nostalgic flavors with contemporary health benefits. ### Sectors Adopting This - **Plant-based Bakery Industry:** Innovation in plant-based baking provides new product lines for consumers with dietary restrictions or preferences. - **Frozen Food Sector:** Opportunities in the frozen food sector include developing more sophisticated ready-to-eat options that cater to specialty diets. - **Health-conscious Confectionery Market:** The emergence of allergen-free, vegan sweets within the health-conscious segment meets rising demands for diverse dietary options. ## Related on Trend Hunter - [Plant-Based Nut Butter Pies](https://www.trendhunter.com/trends/chocolate-peanut-butter-crunch-pie.md) - [Seasonal Gelato Pies](https://www.trendhunter.com/trends/gelato-pies.md) - [Vegan-Friendly Fall Baked Goods](https://www.trendhunter.com/trends/cinnaholic-fall-desserts.md) - [Festive Dairy-Free Cupcakes](https://www.trendhunter.com/trends/vegan-sugar-spice-cupcake.md) - [Festive Vegan Dessert Menus](https://www.trendhunter.com/trends/cinnaholic-holiday-menu.md) - [Comforting Plant-Based Pork Pies](https://www.trendhunter.com/trends/porkless-pies.md) - [Ready-to-Bake Pastry Doughs](https://www.trendhunter.com/trends/organic-pie-pastry-dough.md) - [Masala-Infused Chickpea Pies](https://www.trendhunter.com/trends/chickpea-vegan-pie.md) - [Savory Regenerative Flour Pies](https://www.trendhunter.com/trends/higgidy-pies.md)