# Saucy Southern Fried Shrimp Zaxby’s Just Added New Southern Fried Shrimp for a Limited Time By Katherine Pendrill | Published 2024-03-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/southern-fried-shrimp References: [chewboom](https://www.chewboom.com/2024/03/21/zaxbys-adds-new-southern-fried-shrimp-and-zaxtail-sauce/) & [prnewswire](https://www.prnewswire.com/news-releases/zaxbys-ventures-to-the-sea-with-new-southern-fried-shrimp-and-zaxtail-sauce-302095179.html)  Shrimp lovers rejoice because [Zaxby’s](https://www.trendhunter.com/trends/chicken-bacon-ranch-loaded-fries) is breaking new ground with the introduction of a new Southern Fried Shrimp dish. The latest LTO from the fast casual restaurant, the new Southern Fried Shrimp dish is a break from Zaxby's usual lineup of chicken wings, [chicken fingers, and sandwiches](https://www.trendhunter.com/trends/chicken-philly-sandwich). The new Southern Fried Shrimp dish consists of shrimp seasoned with a blend of garlic powder, onion powder, pepper, and buttermilk. The shrimp are then fried until golden a paired with the brand's new Zaxtail Sauce, which is a blend of the brand’s famed Zax Sauce and cocktail sauce, along with hints of horseradish. Available a la carte or as part of the new Southern Fried Shrimp Meal, the Southern Fried Shrimp dish is an exciting new innovation from Zaxby's. Image Credit: Zaxby’s ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 2% | Activity: 7% | Freshness: 22% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Southern Fried Shrimp Trend:** Innovative seafood offerings like Zaxby’s Southern Fried Shrimp are reshaping the fast-casual dining landscape. - **Culinary Fusion Trend:** The blend of flavors in Zaxby’s Zaxtail Sauce highlights the growing trend of creative fusion in food and beverage. - **Limited-time Offerings Trend:** Limited-time menu items like Zaxby’s new Southern Fried Shrimp create buzz and drive customer engagement in the restaurant industry. ### Industries Being Reshaped - **Fast Casual Dining Industry:** Fast-casual restaurants have the opportunity to attract new customers and boost sales by introducing innovative seafood options like Zaxby’s Southern Fried Shrimp. - **Food and Beverage Industry:** The food and beverage industry can capitalize on the trend of culinary fusion by creating unique flavor combinations like Zaxby’s Zaxtail Sauce. - **Restaurant Marketing Industry:** Marketing agencies specializing in restaurant promotions can leverage the appeal of limited-time offerings to create impactful campaigns and drive foot traffic. ## Related on Trend Hunter - [Zesty Chicken Finger Tacos](https://www.trendhunter.com/trends/chicken-finger-tacos.md) - [Loaded Ranch-Coated Fries](https://www.trendhunter.com/trends/chicken-bacon-ranch-loaded-fries.md) - [Breaded Chicken Tacos](https://www.trendhunter.com/trends/chicken-finger-taco.md) - [Reimagined Loaded Fries](https://www.trendhunter.com/trends/zaxbys-1.md) - [Flavorful Dry Rub Lineups](https://www.trendhunter.com/trends/dry-rubs.md) - [Reimagined Cheesesteak Sandwiches](https://www.trendhunter.com/trends/fried-chicken-philly.md) - [Savory-Sweet Asian Cuisine Meals](https://www.trendhunter.com/trends/zaxbys-asian-zensation.md) - [Lemon Pepper-Inspired Chicken Menus](https://www.trendhunter.com/trends/lemon-peppers.md) - [Shredded Veggie Egg Rolls](https://www.trendhunter.com/trends/sweet-spicy-sauce.md)