# Southeast Asian Sauce Kits Osmom Launches New Sauce Kits with Four New Offerings By Mickey Phoon | Published 2023-05-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/southeast-asian-sauce-kits References: [omsom](https://omsom.com/products/saucy-noodle-sampler?variant=41155954606139)  Osmom has launched four new sauce kits with [Southeast Asian-based flavors](https://www.trendhunter.com/trends/asian-inspired-condiments) called the Saucy Noodles line. The company was founded in 2020 by Vanessa and Kim Pham, who are first-generation daughters of [Vietnamese](https://www.trendhunter.com/trends/rude-mama) refugees. They developed the sauces of its aromatics, seasonings, and oils to match the taste of Asian cuisine. The Saucy Noodles come in four different flavor kits: soy garlic, coconut lemongrass curry, garlic black pepper, and chili sesame. The sauce kits contain genuine Southeast Asian ingredients with no artificial flavors, no preservatives, and no high-fructose corn syrup (HFCS). A standout sauce kit from the four offerings is the Coconut Lemongrass Curry Saucy Noodles which is made with genuine Thai ingredients, including karee curry paste, a mixture of dried red chilies, shallot, garlic, soybean oil, fresh turmeric, lemongrass, galangal, curry powder, kaffir lime, and more. Image Credit: Osmom ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 1% | Activity: 2% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### Why This Trend Is Growing - **Authentic Southeast Asian Flavors:** There is an opportunity to create more authentic Southeast Asian flavors using high-quality and genuine ingredients. - **Health-conscious Sauce Kits:** There is an opportunity to develop more health-conscious sauce kits that exclude artificial ingredients and high-fructose corn syrup. - **DIY Meal Kits:** There is an opportunity to provide more DIY meal kits that offer consumers a chance to create meals with authentic and delicious Southeast Asian flavors at home. ### Industries Being Reshaped - **Food and Beverage:** The food and beverage industry can take advantage of this trend by creating more Southeast Asian-based flavors and healthier, high-quality ingredients for their products. - **Meal Kit Delivery:** The meal kit delivery industry can take advantage of this trend by offering more DIY meal kits that focus on authentic and delicious Southeast Asian flavors. - **Grocery Retail:** The grocery retail industry can take advantage of this trend by offering more products that feature authentic Southeast Asian flavors and healthier, high-quality ingredients. ## Related on Trend Hunter - [Saucy Prepackaged Noodle Dishes](https://www.trendhunter.com/trends/omsom-saucy-noodles.md) - [Pan-Asian Cuisine Kits](https://www.trendhunter.com/trends/sosu-from-amoy.md) - [Pressure Cooker Meal Starters](https://www.trendhunter.com/trends/omsom-x-instant-pot.md) - [Clean-Label Asian Sauces](https://www.trendhunter.com/trends/lucky-foods.md) - [Flavor-Enhancing Simmer Sauces](https://www.trendhunter.com/trends/simmer-sauces1.md) - [Asian-American Stir Fry Sauces](https://www.trendhunter.com/trends/bowlcut-1.md) - [Southeast Asian-inspired Menus](https://www.trendhunter.com/trends/chopt-x-omsom-menu.md) - [Vietnamese Pantry Kits](https://www.trendhunter.com/trends/pantry-kit.md) - [Home Cooking Retail Debuts](https://www.trendhunter.com/trends/omsom-retail-debut.md)