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# Fresh Market Retailers
The New Sourced Market Barbican Location Was Designed by YourStudio

By Rebecca Byers | Published 2017-06-13 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sourced-market-barbican
References: [retaildesignblog.net](http://retaildesignblog.net/2017/06/13/sourced-market-by-yourstudio-london-uk/) & [sourcedmarket](http://sourcedmarket.com/barbican/)

Recently opening its doors, the Sourced Market Barbican location is a stunning [retail deli and food store](https://www.trendhunter.com/trends/muji-food-market-1) that was designed with a view to creating an immersive, local "food library." Known for its emphasis on locally sourced, fresh food, the Sourced Market brand has quickly expanded in opening several new London locations since its launch. The Sourced Market Barbican location was designed by local design firm, [YourStudio](https://www.trendhunter.com/trends/skin-cupid).

The Sourced Market Barbican location will offer artisan coffee and tea, cheese and cured meats, craft beer and natural wine, food to-go options, as well as basic grocery and bakery departments. A variety of cafe-style seating invites customers to sit and enjoy their fresh food picks, while a vibrant black and white mural by Alice Bowsher celebrates local characters and spaces.

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 75% | Activity: 60% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Locally Sourced Food:** Opportunity for retailers to focus on offering locally sourced and fresh food options.
- **Immersive Retail Experience:** Potential for retailers to create immersive and engaging spaces that double as a 'food library.'
- **Craft Food and Beverage:** Demand for artisanal coffee, cheese, craft beer, and natural wine presents opportunities for businesses to cater to this niche market.

### Sectors Adopting This

- **Retail:** Retailers can capitalize on the trend of sourcing locally and providing an immersive food retail experience.
- **Food and Beverage:** The food and beverage industry can take advantage of the growing demand for craft and locally sourced products.
- **Design:** Design firms can specialize in creating immersive and visually appealing retail spaces for food and beverage brands.

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