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# Ecouture Design Resources
'Source4Style' is an Environmental Hub for Creators

By Senduran Bhakthakumaran | Published 2012-01-12 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/source4style-is-an-environmental-resource
References: [psfk](http://www.psfk.com/2012/01/sustainable-ethical-fashion.html) & [source4style](http://www.source4style.com/)

Fashion has received its fair share of heat for harming Mother Nature; however, designer website ‘Source4Style’ is an environmental resource hub that aims to connect [fashion designers](https://www.trendhunter.com/trends/frank-by-material-exchange) with completely [ethical materials](https://www.trendhunter.com/trends/iclothing).

The website has acknowledged a long-standing issue of morality within fashion and serves to protect the well-supported values of environmentalists globally while allowing for growth of human creativity within the design industry. It allows artists to sift through links to resources they may find useful through user-friendly search tools and profile-based inventories of recent breakthroughs in material manufacturing.

Source4Style not only gives environmentalists an opportunity to breathe some fresh air into clothes, but also gives designers a new door to marketing opportunities, which can be used to further promote the industry in a better light to avid consumers.

Image Sources: [Source4Style Curations](http://www.source4style.com/trends/category/curations/).

**Contact Information**
Source4Style [website](http://www.source4style.com/)
Source4Style on [Facebook](https://www.facebook.com/pages/Source4Style/198390633516406)
Source4Style on [Twitter](https://twitter.com/#!/Source4Style)
Source4Style on [Vimeo](http://vimeo.com/user1124143)

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 22% | Activity: 52% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Ethical Fashion:** Opportunity for designers to create fashion collections using completely ethical materials.
- **Environmentalism in Fashion:** Opportunity to connect with the growing demand for sustainable and eco-friendly fashion.
- **Marketing Sustainability:** Opportunity for designers to leverage their use of ethical materials to promote the fashion industry in a better light.

### Industries Being Reshaped

- **Fashion Design:** Disruptive innovation opportunity for designers to shift towards creating ethical and sustainable fashion collections.
- **Textile Manufacturing:** Opportunity for manufacturers to develop new materials and processes to support the growing demand for ethical fashion.
- **Marketing and Advertising:** Opportunity for marketers to create campaigns that highlight the use of ethical materials in fashion and appeal to conscious consumers.

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