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# Plastic-Made Ocean Sounds
Nat Geo's Sounds of Future Ocean Makes Four Tracks Using Plastic

By Ell Smith | Published 2019-03-21 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/sounds-of-future-ocean
References: [nationalgeographic](https://www.nationalgeographic.com/environment/planetorplastic/)

[National Geographic](https://www.trendhunter.com/trends/sustainable-laptop) has released a thought provoking campaign entitled 'Sounds of Future Ocean,' which addresses [plastic waste and pollution](https://www.trendhunter.com/trends/worlds-largest-ocean-dispute) in a creative and memorable way.

The short video features instantly recognizable [ocean sounds](https://www.trendhunter.com/trends/earthfm-app), but it's quickly revealed that these sounds weren't made by crashing waves. Instead, a sound technician created these noises using plastic -- rolling bags on surfaces, rubbing garbage bags, tapping bottle caps together and more. The result, is a four-track record that's been constructed using only plastic that's been taken from waterways.

The campaign is hoping to address issues of over-consumption and wastefulness, reminding consumers that our ocean's waves could soon be replaced with the sounds of plastic.

Image Credit: National Geographic

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 73% | Activity: 92% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Eco-friendly Sound Production:** Trend towards producing sounds utilizing eco-friendly materials rather than traditional means, opening up new markets for sustainable audio products.
- **Plastic Reduction Initiatives:** Growing focus on reducing plastic in various industries as businesses realize the urgent need to address waste and pollution.
- **Artistic Recycling:** Increasing trend of repurposing waste materials for artistic expression and creative representation of environmental concerns, highlighting new opportunities for designers and artists.

### Industries Being Reshaped

- **Music Industry:** Opportunities for musicians and producers to explore eco-friendly methods of sound production, creating market for environmentally conscious music products.
- **Packaging Industry:** Push towards sustainable packaging materials as companies try to reduce their plastic consumption and contribute towards fight against pollution.
- **Art and Design Industry:** Artists and designers can explore new tools and techniques for using waste and recycled materials as a medium, creating unique and eye-catching pieces that also promote environmental consciousness.

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